job description
Join Big E Food Corporation as a Trade Marketing Field Supervisor and play a pivotal role in elevating brand presence and driving sales through strategic in-store executions. This dynamic position is perfect for a results-driven professional with a passion for trade marketing, merchandising, and collaborative team leadership.
As a key liaison between Sales and Marketing teams, you will oversee the seamless deployment of trade activations, merchandising materials, and promotional campaigns across retail outlets. Your expertise will ensure brand visibility, compliance with standards, and an exceptional customer experience that boosts market share and revenue growth.
Based in the vibrant regions of Bali, this role offers the opportunity to work in a fast-paced, innovative environment where your contributions directly impact business success. If you thrive in a hands-on, field-based role with a focus on execution excellence, we want to hear from you!
Responsibility
- In-Store Execution Leadership: Drive and supervise the implementation of trade marketing strategies, ensuring alignment with brand guidelines and campaign objectives.
- Trade Activation Management: Plan, coordinate, and monitor in-store promotions, product launches, and seasonal activations to maximize impact and ROI.
- Merchandising Excellence: Deploy and maintain merchandising materials (e.g., POSM, displays, signage) to enhance product visibility and shopper engagement.
- Collaborative Stakeholder Engagement: Work closely with Sales, Marketing, and Retail teams to align on goals, share insights, and optimize trade performance.
- Compliance & Auditing: Conduct regular store visits to audit execution quality, address gaps, and ensure adherence to brand standards.
- Data-Driven Reporting: Track KPIs (e.g., sell-through rates, stock levels, promotional effectiveness) and provide actionable insights to stakeholders.
- Team Coordination: Lead and mentor field teams, merchandisers, and third-party vendors to deliver consistent, high-quality results.
- Market Intelligence: Gather competitor insights and consumer trends to inform trade strategies and tactical adjustments.
Qualifications
- Proven Experience: Minimum 3+ years in trade marketing, field sales, or retail merchandising, preferably in the FMCG or food industry.
- Leadership Skills: Demonstrated ability to manage teams, vendors, or cross-functional projects in a fast-paced environment.
- Analytical Mindset: Strong numerical and reporting skills to interpret sales data, track performance, and derive actionable recommendations.
- Communication Excellence: Fluent in English with exceptional verbal and written skills for stakeholder presentations and reports.
- Field Mobility: Willingness to travel frequently within assigned regions (Bali) and work flexible hours, including weekends/holidays as needed.
- Technical Proficiency: Familiarity with CRM tools, Excel, and trade marketing software (e.g., Nielsen, Retail Execution apps).
- Problem-Solving: Ability to troubleshoot execution challenges and implement quick, effective solutions.
- Education: Bachelor’s degree in Marketing, Business Administration, or a related field.