job description
Are you a creative storyteller with a passion for food and luxury branding? Le Louvre Patisserie, Bali’s premier French-inspired patisserie, is seeking a dynamic Social Media & Content Creator to elevate our digital presence and drive engagement through captivating visuals and compelling narratives.
In this role, you’ll craft scroll-stopping content that showcases our artisanal pastries, immersive café experiences, and the elegance of French culinary craftsmanship. Your creativity will not only grow our online community but also translate into measurable sales and brand loyalty. If your content can sell—we want you.
Based in the vibrant heart of Canggu, Bali, you’ll collaborate with a passionate team in a fast-paced, visually driven environment. Whether it’s Instagram Reels, TikTok trends, or SEO-optimized blog posts, your work will shape how the world perceives Le Louvre Patisserie.
Responsibility
- Develop and execute a data-driven content strategy across Instagram, TikTok, Facebook, and YouTube to boost brand awareness and conversions.
- Create high-quality photos, videos, and graphics (including Reels, Stories, and carousels) that align with our luxury aesthetic.
- Write engaging captions, scripts, and blog posts optimized for SEO and audience retention.
- Monitor analytics and KPIs (engagement rates, follower growth, click-throughs) and adjust strategies accordingly.
- Collaborate with chefs and baristas to highlight product stories, seasonal menus, and behind-the-scenes content.
- Manage community engagement by responding to comments, DMs, and reviews in a brand-aligned voice.
- Stay ahead of social media trends, platform algorithms, and competitor activities.
- Assist in paid ad campaigns (Meta, Google) and influencer partnerships to amplify reach.
Qualifications
- Proven experience (2+ years) as a Content Creator, Social Media Manager, or Digital Marketer, preferably in F&B, hospitality, or luxury brands.
- Portfolio showcasing high-impact visual content (photography, videography, graphic design) and copywriting skills.
- Proficiency in Adobe Creative Suite (Photoshop, Premiere Pro), Canva, CapCut, or Final Cut Pro.
- Strong understanding of SEO, hashtag strategies, and social media algorithms.
- Excellent English communication skills (written and verbal); Indonesian language is a plus.
- Ability to work independently and under deadlines in a fast-paced environment.
- Passion for food, photography, and storytelling with a keen eye for detail.
- Familiarity with Google Analytics, Meta Business Suite, or Hootsuite is advantageous.