job description
Join Nanyang Technological University (NTU), one of Asia's leading universities, as a Senior Executive in Outreach & Engagement for the NBS Undergraduate Programme Office. This is a unique opportunity to shape the future of business education by driving student recruitment and engagement initiatives for Singapore's top business school.
In this dynamic role, you will develop and execute innovative outreach strategies, manage high-impact marketing campaigns, and organize events that attract top-tier talent. You will collaborate with academic leaders, industry partners, and prospective students to enhance the university's reputation and grow its student community.
If you are a strategic thinker with a passion for education and a knack for engagement, this role offers a rewarding career path in a prestigious institution.
Responsibility
- Develop and implement comprehensive outreach strategies to attract prospective undergraduate students to the NBS programme.
- Plan, coordinate, and execute marketing campaigns, including digital, print, and social media initiatives.
- Organize and manage recruitment events, such as open houses, webinars, and campus tours.
- Build and maintain relationships with schools, educational consultants, and industry partners.
- Analyze market trends and student recruitment data to refine outreach strategies.
- Collaborate with faculty and administrative teams to ensure alignment with programme goals.
- Create engaging content for promotional materials, including brochures, websites, and social media.
- Monitor and report on the effectiveness of outreach activities and recommend improvements.
Qualifications
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 3-5 years of experience in outreach, marketing, or student recruitment, preferably in an educational setting.
- Strong project management skills with the ability to handle multiple initiatives simultaneously.
- Excellent communication and interpersonal skills for engaging with diverse stakeholders.
- Proven experience in organizing and managing events.
- Proficiency in digital marketing tools and social media platforms.
- Analytical mindset with the ability to interpret data and trends.
- Passion for education and a commitment to fostering student success.