job description
Join PT ARAZ TOURS AND TRAVEL as a Public Relations Specialist and play a pivotal role in shaping the brand’s image in Bali’s thriving tourism sector. Based in the dynamic region of Badung (covering Canggu, Ubud, Denpasar, Jimbaran, Nusa Dua, and Kuta), you will drive strategic communication initiatives, foster partnerships, and enhance stakeholder relationships to elevate our presence in the travel and hospitality industry.
This is a unique opportunity to combine your passion for public relations with the vibrant world of tourism. You will engage with diverse audiences—from local communities to international partners—while contributing to the growth of one of Indonesia’s most reputable travel companies. With a competitive salary range of IDR 3.5M–4M/month, this full-time role offers professional development in a fast-paced, culturally rich environment.
Responsibility
- Develop and execute PR strategies to enhance the company’s brand reputation in the tourism sector.
- Build and maintain strong relationships with media outlets, travel agencies, and industry partners.
- Create and distribute press releases, articles, and promotional content to highlight company achievements and offerings.
- Organize and coordinate events, press conferences, and partnerships to boost visibility.
- Provide educational outreach to clients (e.g., jemaah) about travel services, destinations, and cultural insights.
- Identify and secure new business partnerships to expand the company’s network and market reach.
- Monitor industry trends and competitor activities to inform PR strategies.
- Manage crisis communications and mitigate negative publicity proactively.
Qualifications
- Bachelor’s degree in Public Relations, Communications, Marketing, or a related field.
- Minimum 2 years of experience in PR, corporate communications, or tourism marketing.
- Excellent written and verbal communication skills in English and Indonesian.
- Proven ability to build and maintain professional relationships with stakeholders.
- Strong media relations experience, including press release writing and media pitching.
- Familiarity with digital PR tools (e.g., social media, email campaigns, analytics).
- Creative thinker with problem-solving skills and attention to detail.
- Passion for the travel and tourism industry is a plus.