job description
Join Trust Recruit as a Performance Marketing Specialist (Media Buyer) in the heart of Bali’s thriving digital ecosystem. This is an immediate opportunity to work with a diverse portfolio of global clients, driving high-impact campaigns across paid social, search, and programmatic channels.
As a key player in our dynamic digital agency, you’ll leverage data-driven strategies to optimize ad spend, scale profitable campaigns, and deliver measurable ROI. Based in Bali’s most vibrant hubs—Canggu, Ubud, Denpasar, or beyond—you’ll collaborate with cross-functional teams to craft cutting-edge marketing solutions while enjoying the island’s unparalleled work-life balance.
If you’re a results-oriented media buyer with a passion for performance marketing and a knack for turning data into actionable insights, this role is your chance to make an impact in a fast-paced, innovative environment.
Responsibility
- Develop, execute, and optimize paid media campaigns across platforms like Meta, Google Ads, TikTok, and DV360 to drive lead generation, conversions, and revenue growth.
- Conduct in-depth audience research and segmentation to refine targeting strategies and improve campaign performance.
- Monitor and analyze KPIs (CPA, ROAS, CTR, etc.) using tools like Google Analytics, Power BI, or Tableau, and provide data-backed recommendations.
- Manage budget allocation and bidding strategies to maximize efficiency and scalability across multiple client accounts.
- Collaborate with creative teams to A/B test ad creatives, landing pages, and copy for continuous optimization.
- Stay ahead of industry trends in digital advertising, emerging platforms, and algorithm updates to maintain a competitive edge.
- Prepare and present performance reports and insights to clients and stakeholders with clear, actionable takeaways.
- Work closely with account managers to align media buying strategies with broader marketing and business objectives.
Qualifications
- Proven 3+ years of experience as a Media Buyer or Performance Marketer in a digital agency or in-house team.
- Expertise in managing paid social (Meta, TikTok, LinkedIn) and search (Google Ads) campaigns with a track record of scaling profitable accounts.
- Strong analytical skills with proficiency in Google Analytics, Google Tag Manager, and attribution modeling.
- Hands-on experience with bid management tools (e.g., Smartly.io, StackAdapt) and CRM platforms.
- Excellent communication and storytelling skills to translate data into compelling narratives for clients.
- Ability to thrive in a fast-paced, deadline-driven environment with a proactive, problem-solving mindset.
- Familiarity with e-commerce, SaaS, or lead-generation industries is a plus.
- Based in or willing to relocate to Bali, Indonesia (remote work options may be considered for exceptional candidates).