job description
Are you a dynamic and creative Marketing Manager with a passion for the fashion and footwear industry? We are seeking a driven professional to lead our marketing efforts in Bali, focusing on innovative strategies to elevate our brand presence and drive sales in the competitive retail market.
In this role, you will develop and execute comprehensive marketing campaigns, manage digital and traditional marketing channels, and collaborate with cross-functional teams to ensure brand consistency and customer engagement. This is an exciting opportunity to shape the future of a growing brand in one of the most vibrant regions in Indonesia.
If you thrive in a fast-paced environment and have a proven track record in marketing within the fashion or retail sector, we want to hear from you!
Responsibility
- Develop and implement strategic marketing plans to drive brand awareness and sales growth in the fashion and footwear industry.
- Manage digital marketing campaigns, including social media, email marketing, and SEO/SEM strategies.
- Oversee the creation of engaging content for various platforms, ensuring alignment with brand guidelines.
- Conduct market research to identify trends, customer preferences, and competitive insights.
- Collaborate with sales, product, and design teams to ensure cohesive brand messaging and product launches.
- Monitor and analyze marketing performance metrics, providing data-driven recommendations for improvement.
- Organize and execute promotional events, partnerships, and influencer collaborations.
- Manage marketing budgets and allocate resources effectively to maximize ROI.
Qualifications
- Bachelor’s degree in Marketing, Business, or a related field.
- Minimum of 5 years of experience in marketing, preferably in the fashion or retail industry.
- Proven track record of developing and executing successful marketing campaigns.
- Strong understanding of digital marketing tools and platforms, including Google Analytics, social media management, and SEO.
- Excellent communication, leadership, and project management skills.
- Creative thinker with a data-driven approach to decision-making.
- Ability to work in a fast-paced environment and manage multiple projects simultaneously.
- Familiarity with the Bali market and consumer behavior is a plus.