job description
Join Jie Business Sdn Bhd as a Public Relations Executive (Mandarin-Speaking) and play a pivotal role in shaping brand narratives, driving media engagement, and accelerating product growth in Southeast Asia’s dynamic market. Based in the vibrant hub of Canggu, Bali, you’ll leverage your bilingual expertise (English & Mandarin) to craft compelling stories, build strategic media partnerships, and elevate our brand’s visibility across digital and traditional channels.
This is a unique opportunity for a creative and results-driven PR professional to thrive in a fast-paced, multicultural environment. Your ability to navigate cross-cultural communication and trend-spotting will be key to amplifying our presence in both local and international markets.
If you’re passionate about storytelling, media relations, and data-driven PR strategies, we’d love to hear from you. Competitive salary, collaborative culture, and the chance to work in one of Asia’s most inspiring locations await the right candidate.
Responsibility
- Develop and execute strategic PR campaigns to enhance brand reputation and drive product awareness in Mandarin-speaking markets.
- Build and maintain strong media relationships with journalists, influencers, and industry leaders in both English and Mandarin.
- Create compelling press releases, pitches, and content tailored for diverse audiences, ensuring cultural relevance and impact.
- Monitor media coverage and analyze PR performance using metrics to refine strategies and report insights to stakeholders.
- Organize and manage press events, interviews, and product launches, including coordination with internal teams and external partners.
- Collaborate with marketing teams to align PR efforts with brand messaging, social media, and digital campaigns.
- Act as a brand spokesperson for Mandarin-language media, delivering key messages with clarity and professionalism.
- Stay ahead of industry trends and competitor activities to identify PR opportunities and mitigate risks.
Qualifications
- Fluency in Mandarin and English (written and spoken) is mandatory; additional Southeast Asian languages are a plus.
- Bachelor’s degree in Public Relations, Communications, Marketing, or a related field.
- Minimum 3 years of experience in PR, corporate communications, or media relations, preferably in a multicultural or international setting.
- Proven track record of securing media coverage in top-tier outlets and managing successful PR campaigns.
- Strong writing, editing, and storytelling skills with the ability to adapt tone and style for different audiences.
- Experience with media databases, monitoring tools (e.g., Meltwater, Cision), and analytics platforms.
- Excellent interpersonal and negotiation skills with a knack for building long-term relationships.
- Ability to work under pressure, meet deadlines, and thrive in a fast-paced environment.