job description
Join Orange Global as a KOL (Key Opinion Leader) Marketing Intern and dive into the dynamic world of influencer and digital marketing in the heart of Bali! This is a unique opportunity to gain hands-on experience in building brand partnerships, managing influencer campaigns, and crafting engaging content strategies for a leading global company.
Based in our vibrant office (with relocation support to Bali’s creative hubs like Canggu or Ubud), you’ll collaborate with cross-functional teams to identify, engage, and nurture relationships with top-tier KOLs. Your work will directly impact brand visibility, social media growth, and campaign success in Southeast Asia’s booming digital landscape.
Ideal for marketing, communications, or business students, this internship offers mentorship, real-world project ownership, and the chance to work in a fast-paced, innovative environment. Whether you’re passionate about social media trends, storytelling, or data-driven marketing, this role will equip you with the skills to launch your career in digital marketing.
Responsibility
- Identify and research potential KOLs (micro and macro-influencers) aligned with brand values and campaign goals.
- Assist in negotiating and managing partnerships with influencers, including contract terms and deliverables.
- Coordinate content creation timelines, ensuring high-quality outputs that meet brand guidelines.
- Monitor and analyze KOL campaign performance using metrics like engagement rates, reach, and ROI.
- Develop and maintain a database of influencers, including contact details, past collaborations, and performance data.
- Support the creation of briefs, mood boards, and creative directions for influencer campaigns.
- Track industry trends and competitor activities to inform strategy adjustments.
- Assist in reporting and presenting campaign results to stakeholders with actionable insights.
Qualifications
- Currently enrolled in or recently graduated from a degree in Marketing, Communications, Business, or a related field.
- Strong understanding of social media platforms (Instagram, TikTok, YouTube) and influencer marketing trends.
- Excellent written and verbal communication skills in English (Bahasa Indonesia is a plus).
- Creative thinker with a keen eye for detail and a passion for storytelling.
- Basic knowledge of analytics tools (e.g., Google Analytics, social media insights) is advantageous.
- Ability to multitask, meet deadlines, and work in a fast-paced environment.
- Proactive attitude, strong organizational skills, and a willingness to learn.
- Familiarity with content creation tools (Canva, CapCut, etc.) is a bonus.