job description
Join Sociolla, a leading beauty and lifestyle platform, as a Freelance Live Stream Host and become the face of our dynamic e-commerce and social commerce initiatives. In this exciting role, you will engage and entertain audiences across top platforms like TikTok Shop, Shopee Live, and other marketplaces, driving real-time interactions, product demonstrations, and sales conversions.
As a Live Stream Host, you will play a pivotal role in enhancing brand visibility, building customer trust, and creating an immersive shopping experience. Your charisma, product knowledge, and ability to connect with viewers will directly impact our digital sales performance. This is a fantastic opportunity for energetic, camera-savvy individuals who thrive in fast-paced, interactive environments.
Based in the vibrant regions of Bali (Canggu, Ubud, Denpasar, Jimbaran, Nusa Dua, Kuta, or Badung), you’ll collaborate with our marketing and sales teams to deliver high-energy, conversion-focused live sessions. Whether you’re a seasoned host or a passionate newcomer with a flair for engagement, we want to hear from you!
Responsibility
- Host live streaming sessions on platforms such as TikTok Shop, Shopee Live, and other e-commerce marketplaces to promote Sociolla’s products.
- Engage with viewers in real-time, answering questions, addressing concerns, and encouraging purchases through compelling storytelling.
- Collaborate with the marketing team to plan live stream content, including product highlights, promotions, and interactive segments.
- Demonstrate in-depth knowledge of beauty, skincare, and lifestyle products to build credibility and trust with the audience.
- Monitor live stream performance metrics (e.g., viewer count, engagement rate, conversion rate) and provide feedback for continuous improvement.
- Maintain a professional and energetic on-camera presence, ensuring high-quality audio and visual delivery.
- Stay updated on trending topics, platform algorithms, and best practices for live commerce to maximize reach and impact.
- Assist in post-stream follow-ups, such as responding to comments or messages and analyzing sales data.
Qualifications
- Proven experience as a Live Stream Host, Social Media Influencer, or Sales Representative in e-commerce or retail (preferably in beauty or lifestyle sectors).
- Excellent communication and public speaking skills with a natural, engaging on-camera presence.
- Fluency in Bahasa Indonesia and English; additional languages are a plus.
- Strong understanding of social commerce platforms (TikTok Shop, Shopee Live, etc.) and live streaming tools.
- Passion for beauty, skincare, or lifestyle products with the ability to articulate benefits and usage effectively.
- Tech-savvy with the ability to troubleshoot basic technical issues during live sessions.
- Self-motivated, creative, and able to work independently with minimal supervision.
- Availability to work flexible hours, including evenings and weekends, to align with peak live stream times.