job description
Join PERSOL as a Digital Marketing Executive in the heart of Baliâs most vibrant locationsâCanggu, Ubud, Denpasar, and beyond. This is your chance to shape compelling digital experiences while working in a dynamic, tropical environment. Youâll play a key role in enhancing our online presence by managing and optimizing our company website using Drupal and basic HTML, ensuring it remains engaging, user-friendly, and aligned with our brandâs vision.
As part of a forward-thinking team, youâll collaborate with cross-functional departments to drive traffic, improve SEO performance, and create seamless digital journeys for our audience. Whether youâre refining content, troubleshooting technical issues, or analyzing user behavior, your work will directly impact our digital growth and customer engagement.
If youâre passionate about web development, content strategy, and digital marketing, and thrive in a fast-paced, creative setting, this role offers the perfect blend of professional challenge and island living. Apply today to take the next step in your career with a globally recognized leader in workforce solutions.
Responsibility
- Manage and update the company website using Drupal CMS, including text, images, links, and layouts to ensure a seamless user experience.
- Implement basic HTML/CSS adjustments to enhance website functionality and visual appeal.
- Collaborate with marketing and design teams to develop and execute content strategies that align with brand guidelines and business objectives.
- Monitor website performance using Google Analytics and other tools, providing insights to optimize user engagement and conversion rates.
- Ensure all website content is SEO-optimized, including meta tags, keywords, and alt text, to improve organic search rankings.
- Troubleshoot and resolve technical issues related to website functionality, coordinating with IT teams as needed.
- Stay updated on digital marketing trends and best practices, recommending improvements to enhance the companyâs online presence.
- Assist in creating and scheduling social media content to drive traffic to the website and increase brand visibility.
Qualifications
- Bachelorâs degree in Marketing, Communications, Digital Media, or a related field.
- Proven experience (1-3 years) in website management, preferably using Drupal or similar CMS platforms.
- Proficiency in basic HTML/CSS and a strong understanding of web design principles.
- Experience with SEO tools (e.g., Google Analytics, SEMrush) and content optimization techniques.
- Excellent written and verbal communication skills in English, with a keen eye for detail.
- Strong organizational and project management skills, with the ability to meet deadlines in a fast-paced environment.
- Familiarity with social media platforms and digital marketing strategies is a plus.
- Creative mindset with a passion for delivering high-quality, user-centric digital experiences.