job description
Are you a passionate Digital Marketing Executive looking to make an impact in Bali’s thriving business landscape? Tassets Training Group is seeking a dynamic and results-driven professional to join our team and spearhead our digital marketing initiatives across multiple online channels.
In this role, you will play a pivotal part in developing and executing cutting-edge digital strategies to elevate our brand presence, drive engagement, and boost conversions. Based in the vibrant regions of Canggu, Ubud, Denpasar, or surrounding areas, you’ll collaborate with a forward-thinking team to deliver innovative campaigns that resonate with our target audience.
This is a unique opportunity to work in a fast-paced, creative environment while enjoying the work-life balance that Bali is famous for. If you’re a strategic thinker with a flair for digital marketing, we’d love to hear from you!
Responsibility
- Develop and implement comprehensive digital marketing strategies across SEO, SEM, social media, email, and content marketing.
- Manage and optimize paid advertising campaigns (Google Ads, Meta Ads, etc.) to maximize ROI and lead generation.
- Create and curate engaging content (blogs, videos, graphics) aligned with brand voice and audience preferences.
- Monitor and analyze KPIs (traffic, conversions, engagement) using tools like Google Analytics and provide actionable insights.
- Collaborate with cross-functional teams to ensure brand consistency across all digital touchpoints.
- Stay ahead of industry trends and emerging technologies to keep strategies innovative and competitive.
- Build and nurture online communities through social media engagement and influencer partnerships.
- Conduct market research to identify new opportunities and refine targeting strategies.
Qualifications
- Bachelor’s degree in Marketing, Communications, Business, or a related field.
- Proven experience (2+ years) in digital marketing, preferably in a similar executive role.
- Strong proficiency in SEO/SEM, Google Ads, Meta Business Suite, and marketing automation tools.
- Excellent content creation and copywriting skills with a portfolio of successful campaigns.
- Analytical mindset with experience in data-driven decision-making (Google Analytics, CRM tools).
- Familiarity with graphic design (Canva, Adobe Suite) and video editing is a plus.
- Outstanding communication and project management skills to handle multiple campaigns.
- Passion for digital trends and a proactive approach to learning new tools/strategies.