job description
Join Genomas Sdn Bhd as a Digital Marketing & Content Creator in the vibrant heart of Bali! Weâre on the lookout for a dynamic, creative professional to craft compelling digital content and drive engaging marketing campaigns. This is your chance to blend creativity with strategy in a fast-paced, innovative environment.
As part of our team, youâll play a pivotal role in shaping our brandâs online presence, from social media storytelling to SEO-optimized content creation. Whether youâre brainstorming viral campaigns or analyzing performance metrics, your work will directly impact our growth and audience engagement.
Baliâs inspiring landscapes and thriving digital nomad community provide the perfect backdrop for this role. If youâre passionate about digital marketing, love creating impactful content, and thrive in collaborative settings, weâd love to hear from you!
Responsibility
- Develop and execute data-driven digital marketing strategies across social media, email, and web platforms.
- Create high-quality, SEO-optimized content (blogs, videos, graphics, and social posts) aligned with brand voice and goals.
- Manage and grow social media channels (Instagram, LinkedIn, TikTok, etc.) with engaging, on-brand content.
- Monitor and analyze campaign performance using tools like Google Analytics, adjusting strategies for maximum ROI.
- Collaborate with cross-functional teams to ensure consistent messaging and brand alignment across all digital touchpoints.
- Stay ahead of digital marketing trends and leverage emerging platforms/tools to enhance reach and engagement.
- Optimize website content for SEO and user experience, improving organic traffic and conversion rates.
- Plan and execute paid advertising campaigns (Google Ads, Meta Ads, etc.) with clear KPIs and budget management.
Qualifications
- Bachelorâs degree in Marketing, Communications, Digital Media, or a related field (or equivalent experience).
- Proven experience (2+ years) in digital marketing, content creation, or social media management.
- Proficiency in content management systems (CMS), SEO tools (Ahrefs, SEMrush), and analytics platforms.
- Strong copywriting and storytelling skills with a portfolio of published work (blogs, social media, etc.).
- Experience with graphic design tools (Canva, Adobe Creative Suite) and video editing software is a plus.
- Familiarity with paid advertising (Google Ads, Facebook Ads) and A/B testing methodologies.
- Excellent communication and project management skills to meet deadlines in a fast-paced environment.
- Passion for creativity, innovation, and data-driven decision-making.