job description
Are you a strategic sales leader with a passion for the personal care industry? Beiersdorf, the global powerhouse behind iconic brands like NIVEA and Eucerin, is seeking a dynamic Customer Development Manager to lead our Pharmacy channel in Kuala Lumpur. In this pivotal role, you will be the architect of our pharmacy growth strategy, driving profitable business expansion and fostering long-term, high-value relationships with key stakeholders.
You will be responsible for translating brand objectives into actionable retail strategies, ensuring our products are perfectly positioned to meet consumer needs in the pharmacy sector. If you possess a blend of analytical rigor, commercial acumen, and a collaborative spirit, we want to hear from you. Join us to make a lasting impact on one of the world's most trusted beauty and skincare portfolios.
Responsibility
- Develop and execute comprehensive Pharmacy channel strategies to drive market share and profitability.
- Manage end-to-end commercial relationships with key pharmacy accounts to ensure optimal product placement and brand visibility.
- Analyze sales data and market trends to identify growth opportunities and optimize product assortment.
- Collaborate closely with internal marketing and supply chain teams to align trade promotions with global brand guidelines.
- Monitor and manage trade spend and promotional budgets effectively to ensure maximum ROI.
- Lead negotiation efforts for annual trade agreements and joint business plans with major retail partners.
- Provide regular performance insights and sales forecasts to leadership to inform strategic decision-making.
Qualifications
- Bachelor’s degree in Business Administration, Marketing, or a related field.
- Minimum of 5-7 years of experience in Key Account Management or Customer Development, preferably within FMCG or pharmaceutical retail.
- Strong understanding of the Malaysian retail landscape, specifically within the pharmacy/health & beauty sector.
- Demonstrated ability to drive business growth through strategic planning and relationship building.
- Excellent communication, negotiation, and interpersonal skills.
- High proficiency in Microsoft Excel and data analytics software.
- Proven capability to work effectively in a cross-functional, multicultural team environment.