job description
Are you passionate about building lasting customer relationships and driving loyalty in the retail fashion industry? Central Cipta Murdaya is seeking a dynamic CRM Senior Staff to join our team in Bali. In this role, you will play a pivotal part in designing and executing customer loyalty programs, supporting offline marketing activations, and fostering a vibrant community of fashion enthusiasts.
As a CRM Senior Staff, you will collaborate with cross-functional teams to enhance customer engagement, analyze consumer behavior, and implement strategies that elevate brand loyalty. Your expertise will help shape the future of our retail fashion initiatives, ensuring our customers remain at the heart of everything we do.
If you thrive in a fast-paced environment and are eager to make a tangible impact in the retail fashion sector, we invite you to apply and become a key player in our mission to deliver exceptional customer experiences.
Responsibility
- Develop and manage customer loyalty programs to enhance retention and engagement.
- Collaborate with marketing teams to plan and execute offline activations and community events.
- Analyze customer data to identify trends and opportunities for improving CRM strategies.
- Monitor and report on the performance of loyalty programs and marketing campaigns.
- Engage with customers through various channels to gather feedback and improve satisfaction.
- Work closely with retail teams to ensure seamless integration of CRM initiatives.
- Create and maintain customer segmentation strategies to personalize marketing efforts.
- Stay updated on industry trends and best practices in CRM and retail fashion.
Qualifications
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Minimum of 3 years of experience in CRM, customer loyalty, or retail marketing.
- Strong analytical skills with the ability to interpret customer data and trends.
- Excellent communication and interpersonal skills for engaging with customers and teams.
- Experience in planning and executing offline marketing activations and events.
- Proficiency in CRM software and tools (e.g., Salesforce, HubSpot).
- Passion for the retail fashion industry and a deep understanding of customer behavior.
- Ability to work collaboratively in a fast-paced, dynamic environment.