job description
Are you a visionary content strategist ready to lead a dynamic team in Bali's thriving digital landscape? We are seeking a Content Strategist (Team Lead) to spearhead our content initiatives, driving engagement, brand growth, and innovative storytelling across multiple platforms. Based in the heart of Bali, this role offers the unique opportunity to blend creativity with leadership in one of the world's most inspiring locations.
As the Team Lead, you will develop and execute high-impact content strategies, mentor a talented team of creators, and collaborate with cross-functional stakeholders to elevate our brand's voice. Your expertise will shape our digital presence, ensuring alignment with business goals while fostering a culture of creativity and excellence.
If you thrive in fast-paced environments, possess a data-driven mindset, and are passionate about crafting compelling narratives, we want to hear from you. Qualified candidates will be contacted via WhatsApp to schedule an interview.
Responsibility
- Lead the development and execution of comprehensive content strategies aligned with business objectives.
- Oversee a team of content creators, providing mentorship, feedback, and performance guidance.
- Collaborate with marketing, design, and product teams to ensure cohesive brand messaging.
- Analyze content performance metrics and optimize strategies based on data-driven insights.
- Manage editorial calendars, workflows, and content distribution across digital platforms.
- Stay ahead of industry trends and competitor strategies to innovate and refine content approaches.
- Ensure all content adheres to brand guidelines, SEO best practices, and accessibility standards.
- Foster a creative and collaborative team culture that encourages experimentation and growth.
Qualifications
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- 5+ years of experience in content strategy, with at least 2 years in a leadership role.
- Proven track record of developing successful content campaigns and driving measurable results.
- Strong editorial and project management skills, with experience using CMS and analytics tools.
- Excellent written and verbal communication skills in English; proficiency in Indonesian is a plus.
- Deep understanding of SEO, social media trends, and digital marketing principles.
- Ability to thrive in a fast-paced environment and manage multiple priorities effectively.
- Creative thinker with a passion for storytelling and brand development.