job description
Join Astra Otoparts, a leading name in Indonesia’s automotive industry, as we expand into the thriving sport motorcycle segment. We’re seeking a dynamic Technical Sales & Marketing Support Specialist to drive our growth in Bali’s vibrant riding community.
If you’re passionate about sport bikes, have a strong network in the motorcycle enthusiast scene, and possess the technical know-how to engage riders, this is your chance to turn your passion into a career. You’ll play a key role in bridging the gap between our products and the market, ensuring our offerings resonate with performance-driven customers.
Based in Bali—a hub for adventure and motorcycle culture—you’ll collaborate with cross-functional teams to develop targeted marketing strategies, provide technical insights, and foster relationships with dealers, clubs, and influencers. Your expertise will help shape the future of Astra Otoparts in the high-performance motorcycle space.
Why apply? Beyond a competitive salary and benefits, you’ll be part of a forward-thinking company at the forefront of Indonesia’s automotive innovation. Ride the wave of opportunity with us!
Responsibility
- Develop and execute marketing strategies tailored to the sport motorcycle segment, including digital campaigns, events, and partnerships.
- Provide technical support to sales teams, dealers, and customers, addressing inquiries about product specifications, performance, and compatibility.
- Build and maintain relationships with motorcycle clubs, influencers, and riding communities in Bali to drive brand awareness and loyalty.
- Collaborate with product teams to gather market feedback and identify opportunities for new offerings or improvements.
- Conduct competitor analysis and stay updated on industry trends to inform sales and marketing initiatives.
- Organize and participate in product launches, demo rides, and trade shows to showcase Astra Otoparts’ motorcycle products.
- Create compelling content (videos, blogs, social media) to engage the riding community and highlight technical features.
- Monitor sales performance and KPIs, providing reports and recommendations to optimize strategies.
Qualifications
- Bachelor’s degree in Marketing, Business, Mechanical Engineering, or a related field.
- Minimum 3 years of experience in sales, marketing, or technical support, preferably in the automotive or motorcycle industry.
- Deep knowledge of sport motorcycles, including brands, models, technical specifications, and aftermarket trends.
- Strong network within Bali’s riding community (clubs, dealers, influencers) is a major plus.
- Excellent communication and presentation skills in English and Bahasa Indonesia.
- Proven ability to analyze market data and translate insights into actionable strategies.
- Proficiency in digital marketing tools (social media, SEO, email campaigns) and CRM software.
- Passion for motorcycles and a riding license (preferred).