job description
Join PT Bostap Makmur Berkat, one of Indonesia’s leading business licensing consultants, as a Social Media Specialist in the vibrant heart of Bali. In this dynamic role, you will shape and elevate our digital presence, driving brand awareness and engagement across key platforms to position us as the go-to expert in business consulting and regulatory solutions.
Based in Canggu, Bali, you’ll work in a collaborative, fast-paced environment where creativity meets strategy. Your mission? To craft compelling content, manage social campaigns, and analyze performance metrics to ensure our online reputation reflects the excellence and trust we deliver to clients nationwide.
This is more than a job—it’s an opportunity to grow with a forward-thinking company while enjoying Bali’s inspiring work-life balance. If you’re passionate about digital storytelling and thrive in a results-driven setting, we want to hear from you.
Responsibility
- Develop and execute a data-driven social media strategy aligned with company goals to enhance brand visibility and lead generation.
- Create, curate, and schedule high-quality content (graphics, videos, copy) for platforms including LinkedIn, Instagram, Facebook, and Twitter.
- Monitor and engage with online communities, responding to inquiries and fostering meaningful interactions with followers.
- Track KPIs (engagement rates, reach, conversions) and provide monthly reports with actionable insights.
- Collaborate with marketing and sales teams to align social campaigns with broader business objectives.
- Stay ahead of industry trends and platform algorithm updates to optimize content performance.
- Manage paid social media advertisements, including budget allocation and A/B testing for maximum ROI.
- Represent the company’s voice in digital spaces, ensuring consistency with brand guidelines and tone.
Qualifications
- Bachelor’s degree in Marketing, Communications, Digital Media, or a related field.
- Proven experience (2+ years) as a Social Media Specialist or similar role, preferably in B2B or consulting industries.
- Proficiency in social media management tools (e.g., Hootsuite, Buffer, Meta Business Suite).
- Strong copywriting and editing skills with a knack for creating engaging, error-free content.
- Experience with graphic design tools (Canva, Adobe Creative Suite) and basic video editing.
- Analytical mindset with the ability to interpret data and adjust strategies accordingly.
- Fluency in English and Indonesian (written and verbal) is a plus.
- Creative, detail-oriented, and able to work independently in a remote or hybrid setting.