job description
Join PT Koura Global Utama as a Social Media Officer and play a pivotal role in shaping the digital presence of our premium Home & Living brand. Based in the vibrant locales of Bali, you’ll collaborate with a dynamic marketing team to craft compelling content, engage audiences, and drive brand growth across social platforms.
This is a unique opportunity to blend creativity with strategy in a fast-paced environment. If you’re passionate about storytelling, trends, and building meaningful connections online, we’d love to hear from you!
Responsibility
- Develop and execute engaging social media strategies to enhance brand visibility and audience engagement.
- Create, curate, and schedule high-quality content (text, images, videos) tailored to platform-specific audiences.
- Monitor social media trends, competitor activities, and audience insights to refine strategies.
- Collaborate with cross-functional teams (design, marketing, sales) to align campaigns with business goals.
- Manage community interactions, respond to inquiries, and foster positive brand sentiment.
- Analyze performance metrics (reach, engagement, conversions) and present actionable reports.
- Stay updated on platform algorithms, tools, and best practices to optimize content delivery.
- Assist in influencer partnerships and paid social media campaigns as needed.
Qualifications
- Bachelor’s degree in Marketing, Communications, or a related field.
- Proven experience (1-2 years) in social media management, preferably in retail or lifestyle brands.
- Proficiency in platforms like Instagram, Facebook, TikTok, and LinkedIn.
- Strong copywriting and visual storytelling skills.
- Familiarity with analytics tools (e.g., Meta Insights, Google Analytics).
- Creative mindset with an eye for design and trends.
- Excellent communication and teamwork abilities.
- Ability to work in a fast-paced, contract-based role.