job description
Are you a creative and data-driven Senior Social Media Executive with a passion for fintech and Southeast Asia’s digital landscape? CERDAS KONSULTASI Sdn Bhd, a fast-growing fintech consultancy, is seeking a dynamic professional to lead our social media strategy and amplify our brand impact across the region—all while working remotely from Bali’s vibrant digital nomad hubs!
In this role, you’ll be the voice of our brand, crafting trend-driven content that resonates with audiences in Malaysia, Indonesia, Singapore, and beyond. You’ll collaborate with cross-functional teams to shape our social media presence, drive engagement, and grow our community of fintech enthusiasts. If you thrive in a fast-paced environment, love experimenting with new platforms, and have a knack for turning data into actionable insights, this is your chance to make a real impact in a high-growth industry.
As part of our remote-first team, you’ll enjoy the flexibility to work from Canggu, Ubud, Denpasar, Jimbaran, Nusa Dua, Kuta, or Badung—wherever inspires you most. We offer competitive compensation, professional development opportunities, and a culture that values innovation, collaboration, and work-life balance. Join us and help shape the future of fintech in Southeast Asia!
Note: This is a full-time, remote position with occasional virtual meetings aligned with Southeast Asia time zones (WIB/GMT+7).
Responsibility
- Develop and execute a data-driven social media strategy to increase brand awareness, engagement, and lead generation across platforms like LinkedIn, Instagram, Facebook, Twitter/X, and TikTok.
- Create, curate, and publish high-quality, trend-driven content (posts, videos, infographics, reels, stories) tailored to fintech audiences in Southeast Asia.
- Monitor and analyze social media performance metrics (e.g., reach, engagement, conversions) and adjust strategies to optimize results.
- Collaborate with marketing, design, and product teams to align social media efforts with broader business goals and campaigns.
- Manage community engagement, including responding to comments, messages, and reviews to foster brand loyalty and trust.
- Stay ahead of industry trends, platform algorithms, and emerging technologies (e.g., AI tools, influencer marketing) to keep our strategy innovative.
- Coordinate with external partners, agencies, and influencers to amplify our reach and credibility in the fintech space.
- Prepare monthly reports and presentations for leadership, highlighting key insights, successes, and areas for improvement.
Qualifications
- 3+ years of experience in social media management, digital marketing, or content creation, with a focus on fintech, finance, or tech industries (agency or in-house).
- Proven track record of growing social media followings, engagement rates, and conversions for brands targeting Southeast Asian audiences.
- Expertise in content creation tools (e.g., Canva, Adobe Creative Suite, CapCut) and social media management platforms (e.g., Hootsuite, Buffer, Meta Business Suite).
- Strong understanding of SEO, hashtag strategies, and platform algorithms (e.g., LinkedIn, Instagram, TikTok) to maximize organic reach.
- Analytical mindset with experience using Google Analytics, Facebook Insights, or similar tools to measure performance and ROI.
- Excellent written and verbal communication skills in English; proficiency in Bahasa Indonesia or Malay is a plus.
- Ability to work independently and remotely while managing multiple projects and deadlines in a fast-paced environment.
- Passion for fintech, digital innovation, and Southeast Asia’s evolving financial landscape.