job description
Are you a dynamic and detail-oriented Digital Advertising Virtual Assistant looking to make a real impact in the world of online marketing? VA Masters is seeking a motivated professional to join our remote team and help drive high-performance ad campaigns for global clients.
In this role, you’ll play a key part in optimizing digital advertising strategies, managing ad platforms, and ensuring seamless campaign execution. Whether you’re crafting compelling ad copy, analyzing performance metrics, or fine-tuning targeting strategies, your expertise will directly contribute to our clients’ success.
Based in the vibrant hubs of Canggu, Ubud, Denpasar, or surrounding Bali areas, you’ll enjoy the flexibility of remote work while collaborating with a forward-thinking team. If you’re passionate about digital marketing and thrive in a fast-paced environment, this is your chance to grow your career with a leading virtual assistance agency.
Why apply? Competitive hourly rates, flexible part-time hours, and the opportunity to work with diverse international brands. Take the next step in your marketing career—apply now and let’s build something great together!
Responsibility
- Manage and optimize digital advertising campaigns across platforms like Google Ads, Meta (Facebook/Instagram), and LinkedIn.
- Conduct keyword research, audience targeting, and A/B testing to maximize ad performance and ROI.
- Create and refine ad copy, visuals, and landing pages to improve click-through and conversion rates.
- Monitor campaign budgets, bids, and spend to ensure cost-efficiency and alignment with client goals.
- Generate detailed reports on KPIs (e.g., CTR, CPC, conversions) and provide actionable insights for improvement.
- Collaborate with marketing teams to align ad strategies with broader brand objectives and content calendars.
- Stay updated on digital advertising trends, algorithm changes, and best practices to maintain a competitive edge.
- Troubleshoot ad disapprovals, compliance issues, and technical challenges promptly.
Qualifications
- Proven experience (1+ years) in digital advertising, PPC management, or social media ads (Google Ads/Meta certification is a plus).
- Strong analytical skills with proficiency in tools like Google Analytics, Google Ads Editor, or Meta Ads Manager.
- Excellent written and verbal communication skills in English for client and team collaboration.
- Ability to work independently, meet deadlines, and manage multiple campaigns simultaneously.
- Creative mindset with a knack for crafting high-converting ad copy and visuals.
- Familiarity with basic graphic design tools (e.g., Canva) or video editing is advantageous.
- Reliable internet connection and a quiet workspace to ensure productivity in a remote setting.
- Passion for digital marketing and a proactive approach to problem-solving.