job description
Are you a dynamic Senior Marketing Executive with a passion for sports, entertainment, and innovative marketing strategies? Kiztopia is seeking a creative and results-driven marketing professional to join our team and help grow Xventure, Singapore’s premier indoor active sports park, as we expand into Bali’s thriving entertainment market.
In this role, you will be at the forefront of shaping Xventure’s brand presence in Bali, driving customer engagement, and executing high-impact marketing campaigns that resonate with families, fitness enthusiasts, and adventure seekers. You’ll collaborate with cross-functional teams to bring marketing ideas from concept to execution, leveraging digital, social, and experiential channels to maximize reach and revenue.
Bali’s vibrant tourism and expat community offer a unique opportunity to create memorable experiences and build a loyal customer base. If you thrive in a fast-paced environment, love turning ideas into action, and have a knack for storytelling, this is your chance to make a real impact in one of Southeast Asia’s most exciting markets.
Join Kiztopia and be part of a team that values innovation, creativity, and growth. Let’s redefine active entertainment together!
Responsibility
- Develop and execute comprehensive marketing strategies to drive brand awareness, customer acquisition, and revenue growth for Xventure in Bali.
- Lead digital marketing initiatives, including social media campaigns, SEO, content marketing, and paid advertising, to engage target audiences.
- Collaborate with local partners, influencers, and media outlets to amplify brand visibility and create buzz around Xventure’s offerings.
- Plan and oversee experiential marketing events, promotions, and activations to enhance customer engagement and loyalty.
- Analyze market trends, competitor activities, and customer insights to refine marketing strategies and optimize performance.
- Manage the end-to-end execution of marketing campaigns, from ideation to implementation, ensuring alignment with business goals.
- Monitor and report on key performance indicators (KPIs), providing data-driven recommendations for continuous improvement.
- Work closely with operations, sales, and creative teams to ensure consistent brand messaging and customer experience.
Qualifications
- Minimum 5 years of experience in marketing, with at least 2 years in a senior or leadership role, preferably in sports, entertainment, or lifestyle industries.
- Proven track record of developing and executing successful marketing campaigns across digital, social, and experiential channels.
- Strong understanding of SEO, SEM, social media advertising, and content marketing strategies.
- Experience with marketing analytics tools (e.g., Google Analytics, Meta Ads Manager, HubSpot) to measure and optimize campaign performance.
- Excellent project management skills, with the ability to manage multiple initiatives simultaneously in a fast-paced environment.
- Creative mindset with a passion for storytelling and brand building, particularly in the sports and entertainment sectors.
- Fluency in English; proficiency in Bahasa Indonesia is a plus.
- Bachelor’s degree in Marketing, Business, Communications, or a related field.