job description
Join PERSOL, a leading global HR solutions provider, in partnership with an established real estate asset management company in Bali, Indonesia. We are seeking a dynamic and strategic Senior Marketing Communications Manager to drive brand visibility, engagement, and growth in one of Southeast Asia’s most vibrant markets. This role offers the unique opportunity to shape marketing strategies for high-value real estate assets while working in a collaborative, fast-paced environment.
As the ideal candidate, you will leverage your expertise in marketing communications, digital strategy, and stakeholder engagement to elevate our client’s brand presence across Bali’s competitive real estate landscape. You’ll work closely with cross-functional teams, including sales, design, and leadership, to develop and execute campaigns that resonate with investors, tenants, and key stakeholders. If you thrive in a role that blends creativity with analytical thinking and are passionate about real estate, this is your chance to make a significant impact.
Bali’s thriving economy, coupled with its status as a global hub for expatriates and investors, makes this an exciting time to join the team. Enjoy a competitive salary package, professional development opportunities, and a flexible work environment in some of Bali’s most desirable locations—Canggu, Ubud, Denpasar, Jimbaran, Nusa Dua, Kuta, or Badung. This is more than a job; it’s an opportunity to grow your career while contributing to the success of a well-respected organization.
Responsibility
- Develop and execute integrated marketing communications strategies to enhance brand awareness and drive engagement for real estate assets in Bali.
- Lead the creation of compelling content, campaigns, and collateral, including digital ads, social media, email marketing, and PR initiatives.
- Collaborate with sales and design teams to ensure consistent messaging and branding across all channels.
- Manage relationships with media outlets, influencers, and industry partners to amplify reach and credibility.
- Oversee market research and competitive analysis to identify trends and opportunities for growth.
- Monitor and report on campaign performance, using data-driven insights to optimize strategies.
- Represent the company at industry events, conferences, and networking opportunities to build brand authority.
- Mentor and guide junior team members to foster a culture of innovation and excellence.
Qualifications
- 5+ years of experience in marketing communications, preferably in real estate, hospitality, or a related industry.
- Proven track record of developing and executing successful marketing campaigns with measurable results.
- Strong digital marketing skills, including SEO, SEM, social media, and email marketing.
- Exceptional written and verbal communication skills in English; proficiency in Bahasa Indonesia is a plus.
- Experience with CRM tools, marketing automation platforms, and analytics software (e.g., HubSpot, Google Analytics, Meta Ads Manager).
- Ability to manage multiple projects under tight deadlines while maintaining attention to detail.
- Creative mindset with a passion for storytelling and brand building.
- Bachelor’s degree in Marketing, Communications, Business, or a related field; MBA or relevant certifications are a plus.