job description
Join Foodpanda as a Senior Manager, Regional Ads Strategy and lead the charge in accelerating advertising revenue across Southeast Asia. In this pivotal role, you will define and execute a data-driven regional strategy to maximize ad performance, optimize monetization, and drive growth for our advertising partners. Based in the vibrant hubs of Bali, you'll collaborate with cross-functional teams to innovate and scale our ads ecosystem.
This is a unique opportunity to shape the future of digital advertising in the food delivery and e-commerce space. If you're a strategic thinker with a passion for performance marketing and a track record of driving revenue growth, we want you on our team!
Responsibility
- Develop and implement a comprehensive regional ads strategy to accelerate revenue growth across multiple markets.
- Lead cross-functional teams to optimize ad placements, targeting, and performance across Foodpanda's digital platforms.
- Analyze market trends, competitor strategies, and performance data to identify opportunities for innovation and improvement.
- Collaborate with sales, product, and marketing teams to align ads strategy with business objectives and customer needs.
- Drive the adoption of new ad products and features, ensuring seamless integration and scalability.
- Monitor and report on key performance metrics, providing actionable insights to stakeholders.
- Build and maintain strong relationships with key advertising partners and agencies.
- Stay ahead of industry trends and emerging technologies to keep Foodpanda at the forefront of digital advertising.
Qualifications
- Bachelor's degree in Business, Marketing, or a related field; MBA or advanced degree is a plus.
- 7+ years of experience in digital advertising, performance marketing, or ad operations, with at least 3 years in a leadership role.
- Proven track record of driving revenue growth through strategic ad campaigns and partnerships.
- Strong analytical skills with proficiency in data analysis tools (e.g., SQL, Excel, Tableau).
- Experience managing cross-functional teams and collaborating with stakeholders at all levels.
- Excellent communication and presentation skills, with the ability to influence and inspire teams.
- Deep understanding of digital advertising ecosystems, including programmatic, performance, and brand advertising.
- Passion for innovation and a drive to stay ahead of industry trends.