job description
Join MyAtlas Digital as our Senior Digital Marketing Specialist and become the driving force behind our brand's exponential growth in the digital landscape. Based in the vibrant tech hub of Bali (Canggu, Ubud, Denpasar, or surrounding areas), you'll craft data-driven campaigns that captivate audiences and deliver measurable results. This is your opportunity to work with a forward-thinking team in one of the world's most desirable locations while advancing your career in digital marketing.
In this role, you'll leverage your expertise in SEO, PPC, social media, and content marketing to develop innovative strategies that elevate our brand presence across multiple channels. You'll analyze performance metrics, optimize campaigns in real-time, and collaborate with cross-functional teams to ensure our marketing efforts align with business objectives. Whether you're refining our paid advertising strategy or enhancing our organic reach, your work will directly impact our bottom line and brand reputation.
At MyAtlas Digital, we value creativity, analytical thinking, and a results-driven mindset. You'll enjoy a competitive salary package, professional development opportunities, and a flexible work environment that balances productivity with Bali's renowned work-life culture. If you're passionate about digital marketing and eager to make a tangible impact in a dynamic, growing company, we want to hear from you.
Why Bali? Imagine working from a beachside coworking space in Canggu, a serene villa in Ubud, or a modern office in Denpasar. Bali offers the perfect blend of professional opportunities and an unparalleled lifestyle, with world-class cafes, coworking spaces, and a thriving expat community. Plus, with remote work flexibility, you can design your ideal workday while contributing to a global team.
Responsibility
- Develop, implement, and manage comprehensive digital marketing strategies to drive brand awareness, lead generation, and customer acquisition.
- Oversee and optimize paid advertising campaigns (Google Ads, Meta Ads, LinkedIn Ads, etc.) to maximize ROI and achieve KPIs.
- Lead SEO initiatives, including keyword research, on-page/off-page optimization, and technical SEO audits to improve organic search rankings.
- Manage and grow social media presence across platforms (Facebook, Instagram, LinkedIn, Twitter, TikTok) with engaging content and community management.
- Analyze campaign performance using tools like Google Analytics, SEMrush, or HubSpot, and present actionable insights to stakeholders.
- Collaborate with content creators, designers, and developers to produce high-quality, conversion-focused marketing assets.
- Stay ahead of industry trends, emerging technologies, and best practices to ensure our digital marketing strategies remain cutting-edge.
- Mentor junior team members and contribute to a culture of continuous learning and innovation.
Qualifications
- 5+ years of experience in digital marketing, with a proven track record of managing successful campaigns in a senior or specialist role.
- Expertise in SEO, PPC, social media marketing, email marketing, and content marketing.
- Proficiency in Google Analytics, Google Ads, Meta Ads Manager, and SEO tools (e.g., SEMrush, Ahrefs, Moz).
- Strong analytical skills with the ability to interpret data, generate insights, and make data-driven decisions.
- Experience with marketing automation tools (e.g., HubSpot, Marketo) and CRM systems is a plus.
- Excellent written and verbal communication skills in English; additional languages are a bonus.
- Self-starter with the ability to work independently in a remote setting while collaborating effectively with a global team.
- Bachelor's degree in Marketing, Communications, Business, or a related field (or equivalent experience).