job description
Join Danpac Pharma as a Senior Brand Manager (Cosmetics) and lead the strategic development and growth of our premium beauty brands in Bali’s dynamic market. This role offers a unique opportunity to shape brand narratives, drive product innovation, and capitalize on emerging trends in the cosmetics industry. Based in Bali’s vibrant hubs—Canggu, Ubud, Denpasar, or surrounding areas—you’ll collaborate with cross-functional teams to deliver impactful campaigns, elevate brand equity, and expand market share.
As a key leader, you’ll leverage your expertise in brand strategy, consumer insights, and competitive analysis to position our products as market leaders. Your vision will directly influence product launches, marketing initiatives, and long-term brand success. If you’re passionate about cosmetics, thrive in creative environments, and possess a data-driven mindset, this is your chance to make a lasting impact in a fast-growing industry.
Responsibility
- Develop and execute comprehensive brand strategies to enhance market presence and drive revenue growth.
- Lead product launches, including market research, positioning, and go-to-market plans.
- Analyze consumer trends, competitor activity, and market data to identify opportunities for innovation.
- Collaborate with R&D, sales, and marketing teams to align brand vision with business objectives.
- Oversee digital and offline marketing campaigns, ensuring brand consistency and engagement.
- Monitor KPIs (e.g., sales performance, brand awareness) and adjust strategies accordingly.
- Build relationships with influencers, retailers, and industry partners to amplify brand reach.
- Mentor junior team members and foster a culture of creativity and accountability.
Qualifications
- Bachelor’s degree in Marketing, Business, or related field; MBA preferred.
- 5+ years of experience in brand management, preferably in cosmetics or FMCG.
- Proven track record of successful product launches and brand growth.
- Strong analytical skills with proficiency in market research tools and data interpretation.
- Excellent communication and leadership abilities to inspire cross-functional teams.
- Familiarity with digital marketing trends, social media strategies, and e-commerce platforms.
- Creative thinker with a passion for beauty and consumer-centric innovation.
- Fluency in English; Indonesian language skills are a plus.