job description
Are you a dynamic leader with a passion for innovation? Astaka Holdings is seeking a high-performing Sales & Marketing Manager to spearhead the regional go-to-market strategy for our groundbreaking health-tech LED product. As we prepare for a major launch across Singapore and Malaysia, we need a visionary strategist to drive brand awareness, customer acquisition, and multi-channel growth.
In this pivotal role, you will bridge the gap between cutting-edge technology and consumer health needs. You will be responsible for building robust sales pipelines, managing high-impact marketing campaigns, and fostering long-term relationships with healthcare partners and distributors. The ideal candidate thrives in a fast-paced environment and possesses the agility to navigate the unique regulatory and cultural landscapes of the SEA market.
Responsibility
- Develop and execute comprehensive go-to-market strategies for health-tech LED products across Singapore and Malaysia.
- Lead and mentor a cross-functional team to achieve aggressive monthly and quarterly sales targets.
- Manage multi-channel marketing campaigns, including digital, social, and trade event strategies to maximize ROI.
- Identify and nurture strategic partnerships with key health-tech stakeholders, distributors, and retailers.
- Analyze market trends, competitor activity, and consumer feedback to refine product positioning and pricing strategies.
- Oversee the end-to-end sales lifecycle, from lead generation and prospecting to final contract negotiations.
- Prepare regular performance reports and forecasts for executive leadership.
Qualifications
- Bachelor’s degree in Business, Marketing, Life Sciences, or a related field.
- Minimum 5+ years of proven experience in Sales and Marketing management, preferably within the health-tech or medical device industry.
- Strong track record of managing product launches in the Southeast Asian market (specifically MY/SG).
- Exceptional leadership skills with experience managing remote or cross-border teams.
- Proficiency in digital marketing tools (SEO, SEM, Social Media Ads) and CRM platforms (e.g., Salesforce, HubSpot).
- Excellent communication skills with the ability to articulate technical health benefits to diverse audiences.
- Fluency in English and Bahasa Malaysia; proficiency in Mandarin is a significant advantage for cross-border engagement.