job description
Join Dekayu as a Research & Development (R&D) Specialist and drive innovation in product development, packaging design, and market trend analysis. Based in the vibrant hub of Canggu, Bali, this role offers a unique opportunity to shape the future of our brand through creative storytelling, curated gift sets, and data-driven insights.
As part of our dynamic team, you will collaborate with cross-functional departments to identify emerging trends, refine product concepts, and enhance customer experiences. Your expertise in market research and product innovation will play a pivotal role in positioning Dekayu as a leader in the industry.
We are looking for a passionate, detail-oriented professional who thrives in a fast-paced environment and is eager to contribute to meaningful projects that blend creativity with strategic thinking.
Responsibility
- Conduct in-depth market research to identify consumer trends, competitor strategies, and emerging opportunities in the industry.
- Develop and refine product concepts, from ideation to prototyping, ensuring alignment with brand values and customer needs.
- Design and optimize packaging solutions that enhance product appeal, sustainability, and functionality.
- Curate and create gift sets that resonate with target audiences, leveraging storytelling to elevate brand engagement.
- Collaborate with marketing and design teams to integrate R&D insights into brand storytelling and promotional campaigns.
- Analyze sales data, customer feedback, and industry reports to inform product development and innovation strategies.
- Stay ahead of global and local trends in materials, design, and consumer preferences to maintain Dekayu’s competitive edge.
- Present research findings and recommendations to stakeholders in clear, actionable formats.
Qualifications
- Bachelor’s degree in Marketing, Business, Product Design, Industrial Engineering, or a related field.
- Minimum 2 years of experience in R&D, product development, or market research, preferably in the retail, e-commerce, or creative industries.
- Strong analytical skills with proficiency in data analysis tools (e.g., Excel, Google Analytics, or market research platforms).
- Creative mindset with a keen eye for design, packaging, and branding trends.
- Excellent communication and storytelling abilities to articulate product visions and market insights.
- Experience in curating product collections or gift sets is a plus.
- Familiarity with sustainable and eco-friendly materials is highly desirable.
- Ability to work independently and collaboratively in a fast-paced, multicultural environment.