job description
Join BruntWork as a Remote Social Media Manager and take the helm of a dynamic US-based health and wellness brandâs digital presence. In this role, youâll craft compelling content from podcasts and video footage, drive organic growth, and optimize Meta Ads campaigns to engage and expand the audience. Work from the comfort of Baliâs vibrant locationsâCanggu, Ubud, or beyondâwhile collaborating with a forward-thinking team.
This is a part-time, work-from-home opportunity perfect for creative professionals who thrive in fast-paced environments. Leverage your expertise in Canva and social media strategy to elevate brand visibility, boost engagement, and deliver measurable results. If youâre passionate about health and wellness and have a knack for storytelling, this role is your chance to make an impact.
Responsibility
- Develop and execute a data-driven social media strategy to increase brand awareness and engagement for a US health & wellness client.
- Create and schedule high-quality content (graphics, videos, captions) using Canva and other design tools.
- Repurpose podcasts and raw footage into engaging social media posts, reels, and stories optimized for each platform.
- Manage and optimize Meta Ads campaigns, including audience targeting, A/B testing, and performance analysis.
- Monitor social media trends and adapt strategies to capitalize on viral opportunities.
- Track KPIs (engagement rates, follower growth, click-through rates) and provide weekly performance reports.
- Collaborate with content creators, influencers, and the marketing team to align messaging and campaigns.
- Ensure brand consistency across all social channels while adhering to the clientâs tone and guidelines.
Qualifications
- Proven experience (2+ years) as a Social Media Manager, preferably for health, wellness, or lifestyle brands.
- Expertise in Meta Ads Manager (Facebook & Instagram) with a track record of successful ad campaigns.
- Proficiency in Canva (or similar tools) for creating visually appealing graphics and videos.
- Strong copywriting skills with the ability to craft SEO-friendly, engaging captions and ad copy.
- Experience repurposing long-form content (podcasts, videos) into bite-sized, platform-optimized posts.
- Analytical mindset with the ability to interpret social media insights and adjust strategies accordingly.
- Excellent communication skills and fluency in English (written and verbal).
- Self-motivated, detail-oriented, and able to work independently in a remote setting.