job description
Join BruntWork as a Remote Email Marketing Specialist and take the lead in crafting high-impact email campaigns using GoHighLevel. In this role, you’ll develop data-driven strategies, design engaging content, and optimize performance to drive conversions and customer retention for our global clients.
Based in the vibrant communities of Bali—whether it’s Canggu, Ubud, or Denpasar—you’ll collaborate with a dynamic team while enjoying the flexibility of remote work. Your expertise in email automation, segmentation, and A/B testing will be key to delivering measurable results and scaling our clients’ marketing efforts.
If you’re passionate about turning leads into loyal customers through compelling email narratives and cutting-edge tools, this is your chance to make an impact in a fast-growing digital marketing landscape.
Responsibility
- Develop and execute end-to-end email marketing strategies aligned with client goals, including lead nurturing, onboarding, and retention campaigns.
- Design, write, and optimize high-converting email content (subject lines, body copy, CTAs) tailored to target audiences.
- Leverage GoHighLevel to automate workflows, segment lists, and personalize campaigns for maximum engagement.
- Monitor and analyze KPIs (open rates, click-through rates, conversions) and implement data-driven optimizations.
- Conduct A/B tests on emails, landing pages, and automation sequences to improve performance.
- Collaborate with cross-functional teams (design, sales, CRM) to ensure brand consistency and campaign alignment.
- Stay updated on email marketing best practices, compliance (CAN-SPAM, GDPR), and industry trends.
- Generate reports and present insights to stakeholders with actionable recommendations.
Qualifications
- Proven 2+ years of experience in email marketing, preferably with GoHighLevel, Klaviyo, or similar platforms.
- Strong copywriting and editing skills with a portfolio of high-performing email campaigns.
- Proficiency in HTML/CSS for email templates and familiarity with responsive design principles.
- Experience with marketing automation, drip campaigns, and lead scoring.
- Analytical mindset with expertise in Google Analytics, UTM tracking, and CRM tools.
- Ability to work independently in a remote setting with excellent time management and communication skills.
- Knowledge of SEO and conversion rate optimization (CRO) is a plus.
- Bachelor’s degree in Marketing, Communications, or a related field (or equivalent experience).