job description
Join Changi Airport Group as a Product Manager for iShopChangi and lead the digital transformation of one of Asia’s most innovative airport retail platforms. In this remote role based in Bali, Indonesia, you’ll drive the strategy, development, and optimization of the iShopChangi web and WeChat experience, ensuring a seamless, high-converting journey for global travelers.
As a key player in our digital team, you’ll collaborate with cross-functional stakeholders to enhance user engagement, streamline the e-commerce funnel, and leverage data-driven insights to deliver a best-in-class shopping experience. This is a unique opportunity to shape the future of airport retail while enjoying the work-life balance of Bali’s vibrant tech and digital nomad ecosystem.
If you’re a strategic thinker with a passion for UX/UI optimization, conversion rate improvement, and digital product innovation, we’d love to hear from you.
Responsibility
- Product Strategy & Roadmap: Define and execute the product vision for iShopChangi’s web and WeChat platforms, aligning with business goals and user needs.
- Conversion Optimization: Identify friction points in the user journey and implement A/B tests, UX improvements, and data-driven changes to boost conversion rates.
- Stakeholder Collaboration: Work closely with engineering, design, marketing, and operations teams to prioritize features and deliver high-impact solutions.
- User Research & Insights: Conduct qualitative and quantitative analysis to understand customer behavior and translate insights into actionable product enhancements.
- Performance Monitoring: Track KPIs (e.g., bounce rate, cart abandonment, average order value) and iterate on strategies to improve engagement and revenue.
- WeChat Ecosystem Expertise: Optimize the iShopChangi WeChat mini-program for Chinese travelers, ensuring localized payment, language, and UX best practices.
- Agile Development: Lead sprint planning, backlog grooming, and feature prioritization in an agile environment.
- Competitive Analysis: Monitor industry trends and competitor offerings to ensure iShopChangi remains a leader in airport e-commerce.
Qualifications
- Experience: 5+ years in product management, preferably in e-commerce, travel, or retail tech.
- Technical Acumen: Strong understanding of web/mobile product development, APIs, and third-party integrations.
- Data-Driven Mindset: Proficiency in Google Analytics, Mixpanel, or similar tools to analyze user behavior and measure success.
- UX/UI Sensibility: Ability to collaborate with designers to create intuitive, user-centric interfaces.
- Stakeholder Management: Excellent communication skills to align diverse teams (engineering, marketing, operations) around a shared vision.
- WeChat & Localization: Experience with WeChat mini-programs or other regional platforms is a plus.
- Agile/Scrum: Familiarity with agile methodologies and product lifecycle management tools (e.g., Jira, Trello).
- Education: Bachelor’s degree in Business, Computer Science, or related field; MBA or advanced degree is a bonus.