job description
Join Hexagon Group as a Marketing Specialist in the vibrant heart of Bali, where innovation meets tropical inspiration. This role is your opportunity to drive impactful marketing strategies, from lead database management to event execution, while shaping the brandâs presence in a dynamic market.
As part of our team, youâll craft compelling promotional materials, orchestrate high-impact events, and leverage data-driven insights to optimize campaigns. Your work will directly contribute to strategic growth, ensuring our messaging resonates with target audiences across digital and traditional channels.
Based in Cangguâa hub for creativity and collaborationâyouâll thrive in a fast-paced environment that values agility, creativity, and measurable results. Whether youâre refining CRM systems or launching a new product, your expertise will be pivotal in elevating Hexagon Groupâs market position.
If youâre a results-oriented marketer with a passion for storytelling and analytics, this is your chance to make a lasting impact in one of Southeast Asiaâs most exciting business landscapes.
Responsibility
- Develop and execute multi-channel marketing campaigns (digital, print, social media, and email) to drive brand awareness and lead generation.
- Manage and verify lead databases, ensuring accuracy and segmentation for targeted outreach.
- Design and produce promotional materials, including brochures, presentations, and digital assets, aligned with brand guidelines.
- Plan and coordinate events, webinars, and trade shows, from concept to execution, including vendor negotiations and post-event analysis.
- Collaborate with sales and product teams to align marketing strategies with business objectives and customer needs.
- Monitor and analyze campaign performance using KPIs (e.g., conversion rates, ROI) and adjust tactics for continuous improvement.
- Conduct market research to identify trends, competitor activities, and opportunities for innovation.
- Oversee content creation and distribution, ensuring consistency in tone, style, and messaging across all platforms.
Qualifications
- Bachelorâs degree in Marketing, Communications, Business, or a related field.
- Minimum 3 years of experience in marketing, with a proven track record in campaign management and event coordination.
- Proficiency in CRM tools (e.g., HubSpot, Salesforce) and marketing automation platforms.
- Strong analytical skills with experience in data-driven decision-making (Google Analytics, SEO/SEM tools).
- Exceptional written and verbal communication skills in English; Indonesian language is a plus.
- Creative mindset with expertise in graphic design tools (Canva, Adobe Suite) or content management systems.
- Ability to work in a fast-paced, collaborative environment with cross-functional teams.
- Familiarity with Baliâs business landscape and cultural nuances is advantageous.