job description
Join C&C Financial Solution as our Digital Marketing Manager in the heart of Bali and lead a dynamic, performance-driven marketing team. This role is perfect for a strategic thinker with a passion for digital marketing, content creation, and lead generation in the financial services sector.
Based in vibrant Canggu, Bali, you’ll oversee multi-channel campaigns, optimize paid advertising, and craft compelling content that drives engagement and conversions. With a competitive salary range of IDR 15M–22M/month, this is your chance to shape the future of financial marketing in Southeast Asia’s most exciting digital hub.
We’re looking for a hands-on leader who thrives in fast-paced environments, leverages data-driven insights, and stays ahead of industry trends. If you’re ready to make an impact in a growing company with a global mindset, apply today!
Responsibility
- Develop and execute data-driven digital marketing strategies across SEO, SEM, social media, and email campaigns to boost brand visibility and lead generation.
- Manage paid advertising campaigns (Google Ads, Meta, LinkedIn) with a focus on ROI, A/B testing, and performance optimization.
- Oversee content creation, including blogs, videos, and social media, ensuring alignment with brand voice and financial compliance standards.
- Lead lead generation initiatives through targeted funnels, landing pages, and CRM integrations to nurture high-quality prospects.
- Analyze KPIs and metrics (CTR, CAC, conversion rates) to refine strategies and report insights to stakeholders.
- Collaborate with sales and product teams to align marketing efforts with business goals and customer needs.
- Stay updated on financial industry trends and digital marketing innovations to maintain a competitive edge.
- Manage a cross-functional marketing team, fostering creativity, accountability, and continuous improvement.
Qualifications
- Bachelor’s degree in Marketing, Business, Communications, or a related field. MBA or digital certifications (Google Ads, HubSpot) are a plus.
- Minimum 5 years of experience in digital marketing, with at least 2 years in a leadership role (financial services experience preferred).
- Proven track record of scaling lead generation and managing budgets of IDR 50M+/month in paid advertising.
- Expertise in SEO/SEM, Google Analytics, Meta Ads Manager, and marketing automation tools (e.g., HubSpot, Mailchimp).
- Strong content strategy and copywriting skills, with experience in financial or B2B marketing.
- Analytical mindset with proficiency in data visualization tools (Tableau, Power BI) and Excel/Google Sheets.
- Excellent English communication skills (written and verbal) for stakeholder and team collaboration.
- Ability to work in a fast-paced, remote-friendly environment with a results-oriented approach.