job description
Are you a strategic marketing professional passionate about driving brand growth in the dynamic Food & Beverage industry? Our client, a forward-thinking company in Bali, is seeking an experienced Marketing Manager to lead innovative campaigns, elevate brand presence, and fuel business expansion in a collaborative, fast-paced environment.
Based in the vibrant heart of Canggu, Bali, this role offers the unique opportunity to shape the marketing vision of a growing F&B brand while enjoying career development in a supportive, international team. You’ll leverage data-driven insights, creative storytelling, and cross-channel strategies to engage audiences, boost loyalty, and maximize revenue.
If you thrive in a role that blends creativity with analytics and want to make a tangible impact in a scenic, inspiring location, this is your chance to take the next step in your marketing career.
Responsibility
- Develop and execute comprehensive marketing strategies to drive brand awareness, customer acquisition, and revenue growth in the F&B sector.
- Lead multi-channel campaigns (digital, social, email, and offline) with a focus on ROI and performance metrics.
- Oversee brand positioning and messaging, ensuring consistency across all platforms and touchpoints.
- Collaborate with cross-functional teams (sales, operations, product) to align marketing efforts with business objectives.
- Conduct market research and competitive analysis to identify trends, opportunities, and customer insights.
- Manage budgets, vendors, and partnerships to optimize marketing spend and maximize impact.
- Create and analyze KPIs and reports to measure campaign effectiveness and inform data-driven decisions.
- Mentor and develop a high-performing marketing team, fostering a culture of innovation and accountability.
Qualifications
- Bachelor’s degree in Marketing, Business, Communications, or a related field (Master’s a plus).
- Minimum 5 years of experience in marketing, with at least 2 years in a managerial role (F&B industry preferred).
- Proven track record of successful campaign management and brand growth in competitive markets.
- Strong expertise in digital marketing (SEO, SEM, social media, content, and email marketing).
- Excellent analytical and strategic thinking skills, with proficiency in tools like Google Analytics, CRM systems, and marketing automation.
- Exceptional communication, leadership, and project management abilities.
- Creative mindset with a customer-centric approach and a passion for storytelling.
- Fluency in English (additional languages are a plus).