job description
Join Calmar Land Development Corporation as a Marketing Manager in the heart of Bali and lead the charge in transforming real estate marketing through innovative strategies, compelling branding, and high-impact digital campaigns. This role is pivotal in driving lead generation, accelerating sales growth, and elevating brand performance across our premium property developments in Bali’s most sought-after locations.
As a key player in our team, you will craft and execute data-driven marketing initiatives that resonate with local and international audiences. Your expertise will shape the narrative of our projects, ensuring they stand out in a competitive market while aligning with our vision of excellence and sustainability. With Bali’s booming real estate sector as your canvas, you’ll have the opportunity to make a tangible impact while growing your career in a dynamic, fast-paced environment.
If you’re a strategic thinker with a passion for creative storytelling and a track record of delivering measurable results, this is your chance to take the helm of a brand that’s redefining luxury living in paradise.
Responsibility
- Develop and implement comprehensive marketing strategies to promote CLDC’s real estate projects, ensuring alignment with business goals and market trends.
- Lead branding initiatives, including brand positioning, messaging, and visual identity, to enhance recognition and appeal in Bali’s competitive real estate market.
- Design and execute digital marketing campaigns (SEO, SEM, social media, email, and content marketing) to drive lead generation and customer engagement.
- Collaborate with sales teams to create high-converting marketing collateral, including brochures, presentations, and virtual tours.
- Conduct market research and competitive analysis to identify opportunities, refine targeting, and optimize campaign performance.
- Manage relationships with external agencies, vendors, and partners to ensure seamless execution of marketing activities.
- Monitor and analyze KPIs and ROI of marketing efforts, providing actionable insights to senior management for continuous improvement.
- Oversee the production of multimedia content (photos, videos, 3D renders) to showcase properties in the most compelling way.
Qualifications
- Bachelor’s degree in Marketing, Business Administration, Communications, or a related field. MBA is a plus.
- Minimum 5 years of experience in marketing, with at least 2 years in a managerial role, preferably in real estate, property development, or luxury brands.
- Proven track record of developing and executing successful marketing campaigns that drive lead generation and sales.
- Strong expertise in digital marketing, including SEO, Google Ads, social media platforms (Meta, LinkedIn, Instagram), and marketing automation tools.
- Exceptional project management and leadership skills, with the ability to manage multiple stakeholders and deadlines.
- Excellent communication and storytelling abilities, with a keen eye for detail and creativity.
- Proficiency in data analytics tools (Google Analytics, CRM systems) to measure and optimize campaign performance.
- Fluency in English (written and spoken); knowledge of Indonesian or other languages is a plus.