job description
Are you a dynamic Marketing Executive or Manager with a passion for SEO and performance marketing? Join uSMART Securities Limited in our mission to revolutionize digital marketing strategies in the financial sector. Based in the vibrant locales of Bali, this role offers the perfect blend of professional growth and tropical inspiration.
As a key member of our marketing team, you will drive data-driven campaigns, optimize digital presence, and enhance brand visibility across multiple channels. Your expertise in SEO, paid advertising, and analytics will be instrumental in achieving our business objectives. If you thrive in a fast-paced environment and are eager to make an impact, this is the opportunity for you!
Why join us? Enjoy a competitive salary, flexible work arrangements, and the chance to work with a global team while embracing Bali’s unique work-life balance.
Responsibility
- Develop and execute SEO strategies to improve organic search rankings and drive traffic.
- Manage performance marketing campaigns (Google Ads, Meta Ads, etc.) to maximize ROI.
- Conduct market research and competitor analysis to identify growth opportunities.
- Collaborate with cross-functional teams to align marketing efforts with business goals.
- Monitor and report on key performance metrics (CTR, conversion rates, CPA).
- Optimize website content and landing pages for search engines and user experience.
- Stay updated on industry trends and emerging digital marketing technologies.
- Lead A/B testing initiatives to refine campaign effectiveness.
Qualifications
- Bachelor’s degree in Marketing, Business, or related field.
- Proven experience (3+ years) in SEO, SEM, and performance marketing.
- Proficiency in tools like Google Analytics, SEMrush, Ahrefs, and Google Ads.
- Strong analytical skills with the ability to interpret data and make decisions.
- Excellent written and verbal communication skills in English.
- Experience in the financial or fintech sector is a plus.
- Creative thinker with a results-driven mindset.
- Ability to work independently and in a remote/hybrid setting.