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Information & Communication Technology 🏢 Full Time ⭐️ Terverifikasi

Manager, Affordability Product Enablement - Drive Growth & Optimization

Foodpanda
Canggu, Bali, Indonesia
Salary Estimate
Rp 50.000.000 – Rp 80.000.000
Newest
Live Update
23 Juli 2026
Deadline
23 Jul 2027

job description

Join Foodpanda as a Manager, Affordability Product Enablement and play a pivotal role in shaping the future of food delivery affordability across Southeast Asia. In this dynamic position, you will lead cross-functional initiatives to optimize product features, enhance user experience, and drive regional performance through data-driven strategies. Your mission will be to balance cost-efficiency with customer satisfaction, ensuring Foodpanda remains the go-to platform for millions of users while maximizing business growth.

Based in the vibrant hub of Canggu, Bali, you’ll collaborate with product, engineering, marketing, and operations teams to identify affordability gaps, test innovative solutions, and scale high-impact features across local and regional markets. This role is perfect for a strategic thinker with a passion for product management, pricing strategies, and user-centric design in a fast-paced, high-growth environment.

At Foodpanda, we empower our teams to innovate, experiment, and deliver measurable results. If you’re excited about leveraging technology to make food delivery more accessible and sustainable, we’d love to hear from you!

Responsibility

  • Product Strategy & Roadmap: Develop and execute a data-driven product roadmap to enhance affordability features, such as dynamic pricing, discounts, and loyalty programs.
  • Cross-Functional Leadership: Partner with engineering, design, and business teams to prioritize and deliver high-impact affordability initiatives.
  • Market Analysis: Conduct competitive benchmarking and user research to identify affordability trends and opportunities in Southeast Asian markets.
  • A/B Testing & Optimization: Design and analyze experiments to validate hypotheses and continuously improve product performance and user engagement.
  • Stakeholder Management: Align regional and local teams on affordability goals, ensuring seamless implementation of product changes.
  • KPI Tracking: Define and monitor key metrics (e.g., conversion rates, customer retention, and revenue impact) to measure the success of affordability features.
  • Scalability & Localization: Adapt global product strategies to fit local market needs while maintaining consistency across regions.
  • Innovation: Explore new technologies and business models (e.g., subscription plans, bulk discounts) to drive long-term affordability.

Qualifications

  • Experience: 5+ years in product management, preferably in e-commerce, fintech, or on-demand services, with a focus on pricing, promotions, or affordability.
  • Technical Acumen: Strong understanding of data analytics, SQL, and A/B testing frameworks to derive actionable insights.
  • Business Mindset: Proven ability to balance user needs, business goals, and technical constraints in product decision-making.
  • Leadership: Experience leading cross-functional teams and influencing stakeholders at all levels.
  • Agile Methodologies: Familiarity with Scrum, Kanban, or Lean product development processes.
  • Communication: Excellent written and verbal communication skills to articulate complex ideas clearly to technical and non-technical audiences.
  • Regional Awareness: Knowledge of Southeast Asian markets (especially Indonesia) and their unique affordability challenges.
  • Education: Bachelor’s or Master’s degree in Business, Economics, Computer Science, or a related field.

Required Skills

Product Management Affordability Strategies Pricing Optimization A/B Testing Data Analytics SQL Agile Methodologies Stakeholder Management User Research Competitive Benchmarking Cross-Functional Collaboration E-commerce Fintech Southeast Asian Markets

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