job description
Are you a social media enthusiast with a sharp eye for talent and a passion for growth marketing? Invens is seeking a high-energy KOL & Affiliate Specialist to join our dynamic marketing team in Jakarta Utara. In this role, you will be the driving force behind our brand's presence in the digital ecosystem, identifying the voices that matter and turning them into powerful brand advocates.
You will be responsible for scouting, vetting, and managing partnerships with Key Opinion Leaders (KOLs) and affiliate partners. If you thrive on building relationships, negotiating deals, and analyzing campaign performance to drive ROI, we want to hear from you. This position requires strong English proficiency to bridge communication with international partners and internal stakeholders.
Responsibility
- Identify, source, and categorize top-tier and micro-KOLs across various niches and platforms (TikTok, Instagram, YouTube).
- Manage the end-to-end affiliate marketing cycle, from onboarding and contract negotiation to performance tracking.
- Develop and nurture long-term relationships with influencers to ensure authentic brand alignment.
- Brainstorm and execute creative influencer marketing campaigns that resonate with target audiences.
- Monitor campaign performance metrics, analyze ROI, and provide actionable insights for future optimization.
- Coordinate with internal creative teams to ensure high-quality content output for campaigns.
- Stay ahead of market trends, competitor activities, and influencer marketing innovations.
Qualifications
- Bachelor’s degree in Marketing, Communications, Business, or a related field.
- Minimum 1-2 years of proven experience in KOL management, affiliate marketing, or digital agency environments.
- Excellent communication skills in English (verbal and written) is mandatory.
- In-depth knowledge of social media trends and the Indonesian influencer landscape.
- Strong analytical skills with proficiency in Microsoft Excel or data tracking tools.
- Ability to multitask, manage tight deadlines, and work effectively in a fast-paced environment.
- A proactive mindset with exceptional negotiation and networking abilities.