job description
Join JAPFA Food, a leading name in the food and beverage industry, as our Horeca Sales Executive in Bali! This is an exciting opportunity to drive business growth by developing and managing key accounts within the HORECA sector—hotels, restaurants, cafés, bakeries, catering services, and cloud kitchens across Canggu, Ubud, Denpasar, Jimbaran, Nusa Dua, Kuta, and Badung.
As a Horeca Sales Executive, you will play a pivotal role in expanding our market presence, building strong client relationships, and ensuring customer satisfaction. You’ll work closely with high-profile clients to understand their needs, offer tailored solutions, and drive sales performance. If you’re a dynamic, results-driven professional with a passion for sales and a deep understanding of the hospitality industry, this role is perfect for you!
At JAPFA Food, we offer a competitive salary, performance-based commissions, and a collaborative work environment where your contributions are valued. Take the next step in your sales career and help shape the future of Bali’s thriving HORECA industry!
Responsibility
- Develop and execute strategic sales plans to acquire and retain HORECA clients (hotels, restaurants, cafés, bakeries, catering, and cloud kitchens) in Bali.
- Build and maintain strong, long-lasting relationships with key decision-makers in the hospitality industry.
- Conduct market research to identify new business opportunities and stay ahead of industry trends.
- Negotiate contracts, pricing, and terms with clients to maximize profitability while ensuring customer satisfaction.
- Collaborate with internal teams (marketing, logistics, and customer service) to ensure seamless order fulfillment and client support.
- Monitor and report on sales performance, market conditions, and competitor activities to management.
- Represent JAPFA Food at industry events, trade shows, and client meetings to enhance brand visibility.
- Provide exceptional after-sales service to ensure client retention and repeat business.
Qualifications
- Proven experience in B2B sales, preferably within the HORECA sector or food and beverage industry.
- Strong understanding of the hospitality industry, including hotels, restaurants, cafés, and catering services.
- Excellent communication, negotiation, and presentation skills in English and Bahasa Indonesia.
- Self-motivated, target-driven, and able to work independently with minimal supervision.
- Proficient in CRM software and Microsoft Office (Excel, PowerPoint, Word).
- Ability to travel frequently within Bali to meet clients and attend industry events.
- Bachelor’s degree in Business, Marketing, Hospitality, or a related field is a plus.
- Prior experience in a sales role with a track record of meeting or exceeding targets.