job description
Join Siloam Hospitals Group, a leading healthcare provider in Indonesia, as the Head of Marketing Department in beautiful Bali. This is a unique opportunity to lead a dynamic marketing team in one of the most vibrant regions of Southeast Asia, driving brand awareness, patient engagement, and business growth for our world-class medical facilities.
As the Head of Marketing, you will play a pivotal role in shaping the strategic direction of our marketing initiatives across multiple locations, including Canggu, Ubud, Denpasar, Jimbaran, Nusa Dua, Kuta, and Badung. You will collaborate with cross-functional teams to develop innovative campaigns, enhance digital presence, and ensure our brand resonates with both local and international audiences.
If you are a visionary leader with a passion for healthcare marketing and a track record of success, we invite you to apply and be part of our mission to deliver exceptional healthcare services in Bali.
Responsibility
- Develop and execute comprehensive marketing strategies to enhance brand visibility and patient acquisition across Bali.
- Lead and mentor a high-performing marketing team, fostering a culture of creativity, collaboration, and excellence.
- Oversee digital marketing initiatives, including SEO, SEM, social media, and content marketing, to drive online engagement and conversions.
- Collaborate with internal stakeholders to align marketing efforts with business objectives and healthcare service offerings.
- Manage relationships with external agencies, vendors, and partners to ensure high-quality marketing deliverables.
- Monitor and analyze marketing performance metrics, providing data-driven insights to optimize campaigns and ROI.
- Represent Siloam Hospitals Group at industry events, conferences, and community engagements to strengthen brand reputation.
- Ensure compliance with healthcare marketing regulations and ethical standards in all promotional activities.
Qualifications
- Bachelor's degree in Marketing, Business Administration, or a related field. Master's degree is a plus.
- Minimum of 8 years of experience in marketing, with at least 3 years in a leadership role, preferably in the healthcare industry.
- Proven track record of developing and implementing successful marketing strategies that drive business growth.
- Strong understanding of digital marketing tools, analytics platforms, and emerging trends in the healthcare sector.
- Excellent leadership, communication, and interpersonal skills to inspire and manage a diverse team.
- Ability to work in a fast-paced environment, manage multiple projects, and meet tight deadlines.
- Fluency in English and Bahasa Indonesia is required. Additional languages are a plus.
- Passion for healthcare and a commitment to delivering exceptional patient experiences through marketing initiatives.