job description
Join DKSH, a global leader in market expansion services, as our Field Marketing Specialist in Bali! In this dynamic role, you'll be the driving force behind our brand visibility and product success across key retail locations in Canggu, Ubud, Denpasar, Jimbaran, Nusa Dua, Kuta, and Badung. If you're passionate about consumer products, thrive in fast-paced retail environments, and excel at building strong relationships with retailers, this is your opportunity to make a tangible impact in one of Indonesia's most vibrant markets.
As the face of DKSH in Bali, you'll ensure our products are not just stocked but strategically positioned to capture consumer attention. Your efforts will directly influence sales performance and brand loyalty in this competitive market. This role offers the perfect blend of fieldwork and strategic marketing, allowing you to develop both your analytical and interpersonal skills while working with premium consumer brands.
DKSH offers a supportive work environment with opportunities for professional growth in our expanding Southeast Asian operations. You'll be part of a multicultural team that values innovation, collaboration, and results. With comprehensive training and competitive compensation, this position is ideal for a self-motivated professional ready to take their marketing career to the next level in Bali's thriving retail sector.
Responsibility
- Conduct regular store visits to ensure DKSH products are properly stocked, displayed, and merchandised according to brand standards across assigned retail locations
- Implement and maintain effective point-of-sale (POS) materials and promotional displays to maximize product visibility and drive sales
- Build and maintain strong relationships with store managers, owners, and staff to secure prime shelf space and promotional opportunities
- Monitor competitor activity, pricing, and product placement, providing regular reports and recommendations to the marketing team
- Execute in-store promotions, sampling activities, and consumer engagement initiatives to boost brand awareness and sales
- Collect and analyze market intelligence, including consumer trends, retail conditions, and product performance data
- Collaborate with the sales team to identify new retail opportunities and support expansion efforts in the Bali market
- Provide timely feedback to the marketing team on product performance, customer reactions, and market trends to inform future strategies
Qualifications
- Bachelor's degree in Marketing, Business Administration, or related field (or equivalent work experience)
- Minimum 2 years of experience in field marketing, retail merchandising, or sales within the consumer products industry
- Proven track record of achieving sales targets and KPIs in a field-based role
- Strong understanding of retail operations, merchandising principles, and in-store marketing techniques
- Excellent communication and interpersonal skills, with fluency in English and Bahasa Indonesia
- Self-motivated with the ability to work independently and manage time effectively in a field-based environment
- Valid driver's license and willingness to travel extensively across Bali (Canggu, Ubud, Denpasar, and surrounding areas)
- Tech-savvy with proficiency in Microsoft Office and mobile reporting tools; experience with CRM systems is a plus