job description
Join Bebek Kaleyo as a Digital Marketing Specialist and take your career to the next level in one of Bali’s most vibrant and dynamic work environments. We’re looking for a proactive, adaptable, and results-driven professional to help us elevate our brand’s digital presence, engage our audience, and drive measurable growth.
Based in the heart of Bali—whether in Canggu, Ubud, Denpasar, or other key locations—you’ll collaborate with a creative and passionate team to develop and execute cutting-edge digital marketing strategies. From social media campaigns to SEO and content marketing, you’ll play a pivotal role in shaping our brand’s voice and expanding our reach in a competitive market.
If you thrive in a fast-paced setting, love data-driven decision-making, and have a knack for storytelling, this is your chance to make an impact while enjoying the unique work-life balance Bali has to offer.
Responsibility
- Develop and implement data-driven digital marketing strategies across social media, email, SEO, and paid advertising channels.
- Create, curate, and manage engaging content (copy, images, videos) tailored to our target audience.
- Monitor and analyze KPIs and performance metrics (e.g., CTR, conversion rates, ROI) to optimize campaigns.
- Manage social media accounts (Instagram, Facebook, LinkedIn, TikTok) and foster community engagement.
- Collaborate with designers, copywriters, and developers to produce high-quality digital assets.
- Conduct market research and competitor analysis to identify trends and opportunities.
- Optimize website and content for SEO/SEM to improve organic search rankings.
- Stay updated on digital marketing trends and recommend innovative tools/techniques.
Qualifications
- Bachelor’s degree in Marketing, Communications, Business, or a related field.
- Minimum 2+ years of experience in digital marketing, social media management, or content creation.
- Proven track record of successful digital campaigns (portfolio or case studies preferred).
- Proficiency in Google Analytics, Meta Ads Manager, SEO tools (Ahrefs/SEMrush), and CMS platforms.
- Strong copywriting and storytelling skills with a keen eye for detail.
- Experience with graphic design tools (Canva, Adobe Suite) is a plus.
- Excellent English communication skills (written and verbal).
- Ability to work independently and collaboratively in a fast-paced environment.