job description
Join JK Care Official Store as a Digital Marketing Specialist in the heart of Bali! We are seeking a dynamic and results-driven professional to elevate our brandās online presence and drive growth through innovative digital strategies. This is a unique opportunity to work in a vibrant, fast-paced environment while enjoying the tropical lifestyle of Baliās most sought-after locations, including Canggu, Ubud, and Denpasar.
As part of our team, you will develop and execute cutting-edge digital marketing campaigns, optimize our social media and SEO strategies, and analyze performance metrics to ensure maximum ROI. Your expertise in digital marketing will play a pivotal role in expanding our customer base and enhancing brand loyalty in a competitive market.
If you are passionate about digital trends, data-driven decision-making, and creating impactful content, we want to hear from you. Apply now to take your career to the next level in one of the worldās most inspiring work destinations!
Responsibility
- Develop and implement comprehensive digital marketing strategies to increase brand awareness and drive customer engagement.
- Manage and optimize social media campaigns across platforms like Instagram, Facebook, LinkedIn, and TikTok.
- Conduct SEO and SEM activities to improve organic search rankings and paid ad performance.
- Create and curate high-quality, engaging content (blogs, videos, infographics) aligned with brand voice and goals.
- Monitor and analyze KPIs (traffic, conversion rates, CTR) using tools like Google Analytics and adjust strategies accordingly.
- Collaborate with cross-functional teams to ensure consistent messaging and brand alignment across all digital channels.
- Stay updated on industry trends and emerging technologies to keep campaigns innovative and competitive.
- Manage email marketing campaigns, including segmentation, A/B testing, and performance tracking.
Qualifications
- Bachelorās degree (D3/S1) in Marketing, Business, Communications, or a related field.
- Proven experience (2+ years) in digital marketing, with a strong portfolio of successful campaigns.
- In-depth knowledge of SEO, SEM, PPC, and social media marketing.
- Proficiency in Google Analytics, Google Ads, Meta Ads Manager, and SEO tools (e.g., SEMrush, Ahrefs).
- Excellent content creation and copywriting skills with a keen eye for detail.
- Strong analytical mindset with the ability to interpret data and derive actionable insights.
- Familiarity with email marketing platforms (e.g., Mailchimp, Klaviyo) and CRM systems.
- Creative thinker with a passion for storytelling and brand building in the digital space.