job description
Join Prime Global Corporation as a Digital Marketing Manager in the vibrant heart of Bali and lead the charge in crafting and executing a data-driven content strategy that aligns with our ambitious business goals. In this dynamic role, youâll spearhead multi-channel campaigns, optimize digital touchpoints, and leverage cutting-edge tools to elevate brand visibility, engagement, and conversions.
Based in Baliâs thriving digital hub, youâll collaborate with cross-functional teams to transform insights into actionable strategies, ensuring our brand resonates with global and local audiences alike. Whether itâs SEO, social media, or performance marketing, your expertise will drive measurable growth and position Prime Global Corporation as an industry leader in the digital space.
This is a unique opportunity to combine creativity with analytics in a fast-paced, innovative environmentâwhere your ideas will shape the future of our digital presence.
Responsibility
- Develop and execute a comprehensive digital marketing strategy aligned with company objectives, including SEO, SEM, email, social media, and content marketing.
- Lead content creation and distribution across all digital channels, ensuring brand consistency and high engagement.
- Manage and optimize paid advertising campaigns (Google Ads, Meta, LinkedIn) to maximize ROI and lead generation.
- Conduct market research and competitive analysis to identify trends, opportunities, and audience insights.
- Monitor and report on KPIs and performance metrics (traffic, conversions, CTR, etc.) using tools like Google Analytics, SEMrush, or HubSpot.
- Collaborate with design, sales, and product teams to create cohesive, high-impact campaigns.
- Stay ahead of emerging digital trends and recommend innovative strategies to enhance brand authority.
- Oversee budget allocation and ensure cost-effective spending across all digital initiatives.
Qualifications
- Bachelorâs degree in Marketing, Communications, Business, or a related field; Masterâs degree is a plus.
- Proven 5+ years of experience in digital marketing, with at least 2 years in a managerial role.
- Expertise in SEO/SEM, Google Ads, social media advertising, and email marketing.
- Strong analytical skills with proficiency in Google Analytics, Data Studio, or similar tools.
- Exceptional content creation and storytelling abilities, with a portfolio of successful campaigns.
- Experience with CRM and marketing automation platforms (e.g., HubSpot, Mailchimp).
- Excellent communication, leadership, and project management skills.
- Familiarity with B2B and B2C marketing strategies is highly desirable.