job description
Join Doran Sukses Indonesia as a Digital Marketing Manager and play a pivotal role in transforming JETE into one of Indonesia’s Top 3 Consumer Tech Brands. Based in the vibrant hub of Canggu, Bali, you’ll lead the charge in building a high-performance digital growth engine, driving brand awareness, customer acquisition, and revenue growth through innovative, data-driven strategies.
This is a unique opportunity to shape the digital future of a fast-growing tech brand in Southeast Asia’s most dynamic market. You’ll collaborate with cross-functional teams to develop and execute multi-channel campaigns, leverage cutting-edge marketing technologies, and optimize performance across digital touchpoints. If you’re passionate about scaling brands in the digital age and thrive in a fast-paced, results-oriented environment, this role is for you.
Responsibility
- Develop and execute a comprehensive digital marketing strategy to drive brand growth, customer engagement, and revenue for JETE.
- Lead multi-channel campaigns (SEO, SEM, social media, email, content, and paid ads) with a focus on ROI and scalability.
- Optimize performance marketing initiatives, including PPC, programmatic advertising, and affiliate marketing, to maximize lead generation and conversions.
- Oversee content creation and distribution across digital platforms, ensuring alignment with brand voice and business objectives.
- Analyze KPIs, metrics, and consumer insights to refine strategies and improve campaign performance continuously.
- Collaborate with product, sales, and creative teams to ensure cohesive messaging and seamless customer journeys.
- Stay ahead of digital marketing trends, emerging technologies, and competitive landscape to identify new growth opportunities.
- Manage budgets, vendors, and agency partnerships to deliver cost-effective, high-impact marketing solutions.
Qualifications
- 5+ years of experience in digital marketing, with at least 2 years in a managerial role, preferably in the tech or consumer goods industry.
- Proven track record of scaling brands digitally, with measurable success in driving growth through performance marketing.
- Expertise in SEO, SEM, social media marketing (Meta, TikTok, LinkedIn), and Google Analytics/GA4.
- Strong analytical skills with the ability to interpret data and derive actionable insights using tools like Google Data Studio, Tableau, or Power BI.
- Experience managing paid advertising campaigns (Google Ads, Facebook Ads, etc.) with a budget of IDR 500M+ annually.
- Excellent project management and leadership skills, with the ability to mentor and guide a team of marketers.
- Fluency in English and Indonesian (written and verbal) is a must.
- Creative thinker with a data-driven mindset and a passion for innovation in digital marketing.