job description
Are you a detail-oriented, self-driven marketing professional ready to take full ownership of a brand’s digital presence? This is your chance to build something meaningful from the ground up in the vibrant heart of Bali. As our Digital Marketing Manager, you won’t just execute tasks—you’ll shape strategies, drive growth, and own the entire marketing funnel in a dynamic, fast-paced environment.
Based in one of Bali’s most inspiring locations—whether it’s the creative hub of Canggu, the cultural heart of Ubud, or the coastal charm of Kuta—you’ll lead end-to-end digital campaigns, from SEO and content marketing to paid advertising and social media engagement. Your work will directly impact brand visibility, lead generation, and revenue growth, with the freedom to innovate and test bold ideas.
If you thrive in autonomy, love data-driven decision-making, and are passionate about crafting compelling narratives, this role is tailored for you. Join a forward-thinking team where your expertise will be valued, and your contributions will shape the future of the business.
Responsibility
- Develop and execute comprehensive digital marketing strategies to drive brand awareness, engagement, and conversions.
- Manage SEO/SEM, PPC campaigns, and social media advertising (Facebook, Instagram, Google Ads, LinkedIn) to maximize ROI.
- Create and optimize high-performing content (blogs, videos, email campaigns, landing pages) aligned with brand voice and goals.
- Analyze performance metrics (Google Analytics, CRM data) and provide actionable insights to refine strategies.
- Lead A/B testing for ads, emails, and landing pages to improve conversion rates.
- Collaborate with cross-functional teams (design, sales, product) to ensure cohesive messaging and campaign alignment.
- Stay ahead of industry trends and emerging digital tools to keep the brand competitive.
- Build and nurture partnerships with influencers, affiliates, and media outlets to expand reach.
Qualifications
- 3+ years of experience in digital marketing, with a proven track record of successful campaigns.
- Expertise in SEO, SEM, Google Ads, and social media marketing (Meta, LinkedIn, TikTok).
- Strong analytical skills with proficiency in Google Analytics, Data Studio, or similar tools.
- Exceptional content creation and copywriting skills for diverse platforms.
- Experience with email marketing tools (Mailchimp, Klaviyo) and CRM systems (HubSpot, Salesforce).
- Ability to manage budgets and allocate resources effectively for maximum impact.
- Self-starter mindset with the ability to work independently in a remote or hybrid setting.
- Bachelor’s degree in Marketing, Communications, Business, or a related field (or equivalent experience).