job description
Join Vanzo Asia Sdn Bhd as a Digital Marketing & KOL Executive (Mandarin Speaking) and drive brand growth in the vibrant markets of Bali, Indonesia. This role is perfect for a dynamic professional passionate about crafting cutting-edge digital strategies, leveraging influencer partnerships, and expanding market reach in Mandarin-speaking audiences.
Based in Bali’s most sought-after locations—Canggu, Ubud, Denpasar, Jimbaran, Nusa Dua, Kuta, or Badung—you’ll collaborate with a high-performing team to execute data-driven campaigns, optimize digital channels, and build meaningful connections with Key Opinion Leaders (KOLs). Enjoy a competitive salary (IDR 18M–26M/month), career development opportunities, and a collaborative work culture that fosters innovation and creativity.
If you thrive in a fast-paced environment and have a knack for blending cultural insights with digital marketing expertise, this is your chance to make a tangible impact while living in one of the world’s most inspiring destinations.
Responsibility
- Develop and execute data-driven digital marketing strategies to enhance brand visibility and engagement across Mandarin-speaking markets.
- Identify, negotiate, and manage partnerships with Key Opinion Leaders (KOLs) and influencers to amplify brand messaging.
- Create and optimize content calendars for social media, blogs, and email campaigns tailored to target audiences.
- Monitor and analyze KPIs (e.g., CTR, conversion rates, ROI) to refine campaigns and report insights to stakeholders.
- Collaborate with cross-functional teams to align digital efforts with broader business goals and product launches.
- Stay ahead of industry trends in digital marketing, social platforms, and influencer ecosystems, particularly in Asian markets.
- Localize marketing materials (e.g., ads, landing pages) for Mandarin-speaking audiences while maintaining brand consistency.
- Manage paid advertising campaigns (e.g., Google Ads, Meta, WeChat) and allocate budgets for maximum impact.
Qualifications
- Bachelor’s degree in Marketing, Communications, Business, or a related field.
- Proven experience (2+ years) in digital marketing, influencer management, or KOL collaborations, preferably in Mandarin-speaking markets.
- Fluency in Mandarin (written and spoken) is mandatory; English proficiency is a plus.
- Strong understanding of SEO, SEM, social media algorithms, and content marketing best practices.
- Experience with analytics tools (e.g., Google Analytics, Meta Business Suite, WeChat Analytics) and CRM platforms.
- Creative mindset with excellent copywriting and storytelling skills for digital audiences.
- Ability to work in a fast-paced, remote/hybrid environment with minimal supervision.
- Familiarity with Bali’s digital landscape or willingness to relocate to Bali is highly advantageous.