job description
Are you a data-driven digital marketing strategist with a passion for Amazon e-commerce? We’re seeking a Digital Marketing & Analytics Manager to lead our Amazon-focused campaigns from the vibrant hub of Bali, Indonesia. In this role, you’ll develop and execute high-impact digital marketing strategies, leveraging analytics to optimize performance, drive sales, and enhance brand visibility on Amazon’s platform.
As part of a dynamic team, you’ll collaborate with cross-functional stakeholders to align marketing efforts with business goals, ensuring measurable ROI. Your expertise in Amazon PPC, SEO, and data analysis will be critical in scaling our e-commerce presence. This is a unique opportunity to combine your strategic mindset with creative problem-solving in one of the world’s most exciting digital marketplaces.
Join us in Bali—where work meets paradise—and help shape the future of our Amazon business with cutting-edge marketing and analytics.
Responsibility
- Develop and implement a comprehensive digital marketing strategy with a focus on Amazon’s ecosystem, including Sponsored Products, Brands, and Display campaigns.
- Optimize Amazon PPC campaigns to maximize ROI, conversion rates, and ACoS (Advertising Cost of Sale).
- Conduct in-depth market and competitor analysis to identify trends, opportunities, and gaps in the Amazon marketplace.
- Collaborate with content and design teams to create high-converting product listings, A+ content, and enhanced brand pages.
- Monitor and analyze key performance metrics (CTR, CR, ROAS, etc.) using Amazon Seller Central, Google Analytics, and other tools.
- Manage SEO strategies for product listings, including keyword research, backend optimization, and review management.
- Prepare and present data-driven reports to stakeholders, highlighting insights, recommendations, and performance improvements.
- Stay updated on Amazon’s algorithm changes, policy updates, and emerging e-commerce trends to adapt strategies proactively.
Qualifications
- Bachelor’s degree in Marketing, Business, Analytics, or a related field; Master’s degree is a plus.
- Minimum 5 years of experience in digital marketing, with at least 2 years specializing in Amazon PPC and e-commerce.
- Proven track record of managing large-scale Amazon advertising budgets (USD 50K+/month preferred).
- Proficiency in Amazon Seller Central, Amazon DSP, Helium 10, Jungle Scout, or similar tools.
- Strong analytical skills with expertise in Google Analytics, Excel/Sheets, and data visualization tools (Tableau, Power BI).
- Experience with SEO, content marketing, and conversion rate optimization (CRO) for e-commerce.
- Excellent communication and project management skills to lead cross-functional initiatives.
- Ability to work in a fast-paced, remote environment with a results-driven mindset.