job description
Join Be International Marketing Sdn. Bhd. as a CRM Systems Specialist and take the lead in transforming our customer relationship management strategies. Based in the vibrant heart of Canggu, Bali, you'll play a pivotal role in optimizing our CRM platform to drive automation, enhance customer experiences, and fuel business growth.
In this dynamic role, you'll collaborate with cross-functional teams to implement cutting-edge CRM solutions, ensuring seamless integration with our marketing, sales, and customer service operations. Your expertise will directly impact our ability to deliver personalized, data-driven interactions that build lasting customer relationships.
If you're passionate about leveraging technology to create exceptional customer journeys and thrive in a fast-paced, innovative environment, this is your opportunity to make a significant impact in a global marketing leader.
Responsibility
- Own and manage the company's CRM platform, ensuring optimal performance, security, and scalability.
- Design and implement automation workflows to streamline customer interactions and internal processes.
- Collaborate with marketing, sales, and customer service teams to align CRM strategies with business objectives.
- Develop and maintain customer segmentation models to enable targeted, personalized communications.
- Analyze CRM data to generate actionable insights and recommend improvements for customer engagement strategies.
- Train and support end-users on CRM best practices and new feature adoption.
- Monitor system performance and troubleshoot issues to ensure high availability and reliability.
- Stay updated with CRM trends and emerging technologies to drive continuous innovation.
Qualifications
- Bachelor's degree in Information Technology, Computer Science, Marketing, or a related field.
- Proven experience (3+ years) in CRM administration, preferably with platforms like Salesforce, HubSpot, or Microsoft Dynamics.
- Strong understanding of customer journey mapping and data-driven marketing strategies.
- Proficiency in SQL, data analysis, and reporting tools to extract and interpret CRM data.
- Experience with marketing automation tools and integrations (e.g., email marketing, chatbots, APIs).
- Excellent problem-solving skills and the ability to translate business needs into technical solutions.
- Strong communication and collaboration skills to work effectively with cross-functional teams.
- Certification in CRM platforms (e.g., Salesforce Admin, HubSpot CRM) is a plus.