job description
Are you a creative storyteller with a passion for building engaging digital experiences? We’re looking for a Creative Content Specialist to elevate our brand’s presence across social media platforms and drive meaningful audience connections. Based in the vibrant hub of Canggu, Bali, you’ll collaborate with cross-functional teams to craft compelling content that resonates with our target audience, boosts brand awareness, and fuels growth.
In this dynamic role, you’ll develop and execute innovative content strategies, from eye-catching visuals to captivating copy, tailored for platforms like Instagram, TikTok, LinkedIn, and more. Your creativity and data-driven approach will help us stand out in a competitive digital landscape while aligning with our brand’s voice and values.
If you thrive in a fast-paced environment, love experimenting with trends, and have a knack for turning ideas into viral-worthy content, we’d love to hear from you. Join us in shaping the future of our brand’s digital narrative!
Responsibility
- Develop and implement a data-driven content strategy to increase engagement, followers, and brand loyalty across social media platforms.
- Create, edit, and publish high-quality content (graphics, videos, reels, carousels, and copy) optimized for each platform’s best practices.
- Monitor social media trends and leverage insights to refine content performance and audience targeting.
- Collaborate with designers, videographers, and marketing teams to produce cohesive, on-brand visual and written assets.
- Manage the content calendar, ensuring consistent posting schedules and alignment with campaign timelines.
- Engage with the community by responding to comments, messages, and mentions to foster a loyal and interactive audience.
- Track and analyze KPIs (reach, engagement rate, conversions) and present reports with actionable recommendations.
- Stay ahead of emerging platforms and tools to innovate content formats and distribution strategies.
Qualifications
- Proven experience (2+ years) as a Content Creator, Social Media Specialist, or similar role, with a strong portfolio showcasing creative work.
- Proficiency in content creation tools (Canva, Adobe Creative Suite, CapCut, Final Cut Pro, or similar).
- Excellent written and verbal communication skills in English; Indonesian language is a plus.
- Deep understanding of social media algorithms and best practices for platforms like Instagram, TikTok, Facebook, and LinkedIn.
- Ability to analyze performance metrics and use insights to optimize content strategy.
- Creative mindset with a keen eye for visual storytelling, branding, and trends.
- Strong project management and organizational skills to handle multiple deadlines in a fast-paced environment.
- Bachelor’s degree in Marketing, Communications, Digital Media, or a related field is preferred.