job description
Are you a master of the scroll? Do you know exactly what hooks an audience in the first three seconds? Makuku is looking for a highly creative and performance-driven Content Writer / Script Writer to join our dynamic marketing team in Taguig City.
In this role, you will be the creative engine behind our short-form video presence. We aren't just looking for someone who can write; we need a storyteller who understands the fast-paced nature of TikTok, Reels, and YouTube Shorts. You will turn brand concepts into high-converting scripts that drive engagement, educate our community, and build brand loyalty.
If you thrive in a collaborative environment and have a pulse on the latest social media trends, we want to hear from you. Join Makuku as we redefine content marketing and reach our audience where it matters most.
Responsibility
- Develop, write, and refine compelling scripts for short-form video content (TikTok, Instagram Reels, and YouTube Shorts).
- Research trending topics, viral audio, and industry shifts to keep our content strategy ahead of the curve.
- Collaborate with video editors and creative directors to ensure visual storytelling aligns with the written script.
- Analyze video performance metrics to iterate and optimize future content for better conversion and reach.
- Brainstorm innovative campaign concepts that resonate with the Makuku audience.
- Draft creative briefs and storyboards for upcoming content productions.
- Ensure all content maintains brand voice, tone, and quality standards consistently.
Qualifications
- Proven experience as a scriptwriter, copywriter, or content creator, preferably with a portfolio of short-form video work.
- Deep understanding of the TikTok algorithm and social media video trends.
- Excellent command of the English language with impeccable grammar and creative flair.
- Ability to work under pressure and meet tight deadlines in a fast-paced environment.
- Strong analytical mindset; ability to interpret data and adjust creative direction accordingly.
- Creative problem-solving skills and the ability to turn complex product features into simple, engaging narratives.
- Knowledge of digital marketing principles and conversion-oriented copywriting.